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Sadaf Shahab Azmi

Available to hire

I am a results-driven marketing professional and strategic communicator with 5+ years of experience scaling B2B ventures.

About

I am a results-driven marketing professional and strategic communicator with 5+ years of experience scaling B2B ventures. I have led high-impact email campaigns that delivered significant lead-gen gains and built communities from zero to 3,000+ members.

I am passionate about content strategy, GTM operations, and cross-channel marketing for SaaS startups. Currently, I lead marketing for Dora AI, and I am eager to apply my digital marketing expertise and operational leadership to help forward-thinking organizations grow through compelling content, multi-channel campaigns, and community-building.

  • 7 years' experience
  • Joined December 2025

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Education
  • Professional Services
  • Other

Work experience· 11 roles

Head of Marketing & Public Relations · Dora AIJan 2025 – Present · 1 yr 11 mos

Led B2B partnership email campaigns and GTM strategy for an AI-powered business ranking platform, achieving 200+ subscribers within 3 weeks of launch and 30+ enterprise beta clients. Designed and executed a comprehensive content strategy across blog articles, social media, and promotional materials to highlight the platform’s AI-driven value. Managed CRM integrations, email automation workflows, and B2B community engagements; hired and mentored a small team of interns aligned with founder objectives.

Academic Writer · Concordia UniversitySep 2024 – Present · 2 yrs 3 mos

Created accessible academic content for diverse learner populations, simplifying complex lectures while maintaining scientific accuracy; collaborated with faculty to ensure clarity and timely delivery.

Founder & Creative Director · Uniqvise PublicationJan 2024 – Present · 2 yrs 11 mos

Founded illustrated children's books focused on STEM and entrepreneurship with an international distribution network. Secured partnerships with Librairie Bertrand (Montreal) and expanded distribution to 6 countries; executed integrated content marketing resulting in retailer placements and 100+ cartons shipped; built a scalable publishing model.

Community Content Lead · Headstart GlobalJan 2024 – Present · 2 yrs 11 mos
Founder & Creative Director · Uniquie PublicationJan 2024 – Present · 2 yrs 11 mos
Closer (B2B Sales) · AloricaFeb 2023 – May 2024 · 1 yr 4 mos
Sponsorship & Communications Proposal Creator · iGEM ConcordiaJan 2023 – Jan 2025 · 2 yrs 1 mo
Chief Electoral Officer & MRO · Arts & Science Federation Association, Concordia UniversityJan 2022 – Jan 2024 · 2 yrs 1 mo

Education

Bachelor of Science · Concordia University2030 – 2026
Bachelor of Science & Arts — Professional Writing & Biology Major · Concordia University, Montreal, Quebec2030 – 2026
Senior Secondary Education — Science & Commercial Applications · Jamia Millia Islamia, New Delhi, India2030 – 2026
Secondary Education · Jyoti Niketan School, Azamgarh, Uttar Pradesh, India2030 – 2026

Certifications and awards

Bio Entrepreneur Certified2023 – 2026
Muslim Student Leader Representative2024 – 2026

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