Sadiq Anwar

Google Ads & SMM Manager at Ozone Tech

Developed social media strategies, increasing engagement by 40% and brand recognition by 30%. Focused on SEO, growing organic traffic by 50% through keyword research and on-page optimization. Managed email marketing campaigns, boosting repeat customer engagement by 25%. Drove lead generation with tailored content funnels, increasing inbound leads by 40%. Optimized PPC campaigns, increasing lead conversion by 20% while reducing ad spend by 15%. Implemented CRO tactics, boosting landing page conversions by 18% through A/B testing.

Senior Digital Marketing Executive at Neom Digital

Led and optimized Google Ads, Facebook & LinkedIn campaigns, increasing conversions by 25% and reducing CPC by 20%. Developed and executed paid social media campaigns, boosting engagement by 30% and driving 15% growth in conversions. Spearheaded email marketing with A/B testing and segmentation, increasing lead nurturing and conversions by 15%. Managed ad targeting and bidding strategies for Google Ads, improving performance by 20% and reducing ad spend by 10%. Collaborated with teams to align social media campaigns with marketing strategies, improving campaign ROI. Conducted A/B testing for Google Ads and social media, optimizing creatives to boost CTR by 18% and conversions by 12%.

SEO Manager at Neom Digital Education

Led ongoing SEO initiatives to drive organic growth, improve SERP rankings, and support lead generation. Executed keyword research, on-page and off-page optimization, and content collaboration with writers and designers. Monitored performance with Google Analytics, SEMrush, and Ahrefs to inform strategy and reporting.