I am a senior graphic designer with over 25 years of international experience delivering high-quality visual solutions across print and digital environments. I specialize in brand-aligned marketing materials, in-store assets, campaigns, and communication collateral, while maintaining strong consistency in typography, layout, and visual identity. I thrive in fast-paced production environments, managing multiple projects from concept to final delivery with a focus on clarity, visual impact, and brand consistency. I bring a collaborative, client-focused approach to every project, blending strategic design thinking with hands-on execution to deliver marketing and branding materials that resonate across audiences and channels. Portfolio & selected work: sahelstudio.ca

Sahel Masharqa

I am a senior graphic designer with over 25 years of international experience delivering high-quality visual solutions across print and digital environments. I specialize in brand-aligned marketing materials, in-store assets, campaigns, and communication collateral, while maintaining strong consistency in typography, layout, and visual identity. I thrive in fast-paced production environments, managing multiple projects from concept to final delivery with a focus on clarity, visual impact, and brand consistency. I bring a collaborative, client-focused approach to every project, blending strategic design thinking with hands-on execution to deliver marketing and branding materials that resonate across audiences and channels. Portfolio & selected work: sahelstudio.ca

Available to hire

I am a senior graphic designer with over 25 years of international experience delivering high-quality visual solutions across print and digital environments. I specialize in brand-aligned marketing materials, in-store assets, campaigns, and communication collateral, while maintaining strong consistency in typography, layout, and visual identity. I thrive in fast-paced production environments, managing multiple projects from concept to final delivery with a focus on clarity, visual impact, and brand consistency.

I bring a collaborative, client-focused approach to every project, blending strategic design thinking with hands-on execution to deliver marketing and branding materials that resonate across audiences and channels.

Portfolio & selected work: sahelstudio.ca

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Language

English
Advanced
Arabic
Fluent

Work Experience

Freelance Senior Designer at Sahel Studio
January 1, 2026 - Present
Provide strategic design consultancy for international and local clients, producing marketing materials, brand assets, and communication designs across print and digital platforms. Deliver end-to-end design solutions including campaign assets, promotional materials, and visual content for both corporate and local businesses.
Senior Design Consultant at UNICEF
January 1, 2014 - October 1, 2025
Designed and delivered high-quality multi-page publications and communication materials, ensuring strong visual hierarchy, clarity, and consistency across all layouts. Transformed complex socio-economic datasets into clear infographics and visual narratives for international donors and stakeholders. Key Achievement: Delivered 50+ high-impact reports supporting global communication for humanitarian missions.
Senior Design Consultant at UNDP
April 1, 2012 - June 1, 2014
Developed strategic editorial layouts for crisis response and recovery reports. Collaborated with international experts to visualize technical data related to sanctions and socio-economic assessments.
Art Director at Impact BBDO
February 1, 2010 - October 1, 2014
Directed visual strategies and marketing campaigns for corporate clients, including branding, advertising materials, and large-scale communication assets. Managed creative teams and delivered high-quality design work under tight deadlines in a fast-paced agency environment.

Education

Bachelor’s Degree in Archaeology & Museum Studies at Institute of Archaeology and Museums
January 11, 2030 - April 9, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Non-Profit Organization, Retail, Education