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I am an SEO professional with over 5 years of experience, passionate about helping businesses transform their digital presence through innovative and customized SEO strategies. I specialize in bridging the gap between SEO activities and measurable business results, always staying ahead of algorithm changes and continuously learning to bring fresh ideas to my work. I pride myself on clear project management that aligns SEO strategies with broader marketing objectives to achieve maximum success. Whether it's improving organic traffic, optimizing content or collaborating with developers and influencers, I am committed to delivering impactful results.…I am an SEO professional with over 5 years of experience, passionate about helping businesses transform their digital presence through innovative and customized SEO strategies. I specialize in bridging the gap between SEO activities and measurable business results, always staying ahead of algorithm changes and continuously learning to bring fresh ideas to my work. I pride myself on clear project management that aligns SEO strategies with broader marketing objectives to achieve maximum success. Whether it's improving organic traffic, optimizing content or collaborating with developers and influencers, I am committed to delivering impactful results.

Saif Ullah Habib

SEO Expert, Marketing Strategist, Content Strategist, +2

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I am an SEO professional with over 5 years of experience, passionate about helping businesses transform their digital presence through innovative and customized SEO strategies. I specialize in bridging the gap between SEO activities and measurable business results, always staying ahead of algorithm changes and continuously learning to bring fresh ideas to my work. I pride myself on clear project management that aligns SEO strategies with broader marketing objectives to achieve maximum success. Whether it's improving organic traffic, optimizing content or collaborating with developers and influencers, I am committed to delivering impactful results.…I am an SEO professional with over 5 years of experience, passionate about helping businesses transform their digital presence through innovative and customized SEO strategies. I specialize in bridging the gap between SEO activities and measurable business results, always staying ahead of algorithm changes and continuously learning to bring fresh ideas to my work. I pride myself on clear project management that aligns SEO strategies with broader marketing objectives to achieve maximum success. Whether it's improving organic traffic, optimizing content or collaborating with developers and influencers, I am committed to delivering impactful results.

Available to hire

I am an SEO professional with over 5 years of experience, passionate about helping businesses transform their digital presence through innovative and customized SEO strategies. I specialize in bridging the gap between SEO activities and measurable business results, always staying ahead of algorithm changes and continuously learning to bring fresh ideas to my work.

I pride myself on clear project management that aligns SEO strategies with broader marketing objectives to achieve maximum success. Whether it’s improving organic traffic, optimizing content or collaborating with developers and influencers, I am committed to delivering impactful results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Technical Illustration

Intermediate

Language

Urdu

Fluent

English

Advanced

Work Experience

SEO Team Lead at UFORIA INFOTECH

October 1, 2023 - Present

SEO Analyst at ILLUMEO

September 30, 2023 - July 24, 2025

Improved organic search rankings, traffic, and online visibility for a US-based LMS platform by developing and implementing effective SEO strategies. Conducted in-depth keyword research and collaborated with content and CRO teams. Supervised technical SEO issues, developed link-building strategies, managed backlink profiles, and monitored competitor trends. Utilized tools including Hotjar, Crazy Egg, Google Analytics 4, and Google Data Studio for analysis and reporting. Managed SEO budget and promoted content through various online channels.

SEO Specialist at NCRI BPO SERVICES

April 30, 2023 - July 24, 2025

Enhanced organic traffic and local SEO visibility for NCRI’s Canada operations. Optimized Google My Business profiles and implemented geo-specific keyword strategies. Conducted SEO audits and resolved technical issues in partnership with development teams. Developed content strategies, created schema markup, and collaborated on user-flow improvements. Worked with social media teams to boost organic traffic and implemented tracking tools including Google webmaster tools and SEO plugins.

Digital Marketing Executive at RECRUITBPM

September 30, 2022 - July 24, 2025

Led B2B SaaS digital marketing strategies including keyword research, content planning, and domain authority improvement through off-page SEO. Targeted niche audiences via social media and outreach platforms. Analyzed content gaps and competitor backlinks. Managed Google Tag Manager, Google Analytics, and Search Console for performance tracking. Worked on structured data and mobile experience to increase conversions.

Search Engine Optimization Executive at HYBRID IT SERVICES

January 31, 2021 - July 24, 2025

Worked on local SEO and SaaS product SEO. Performed SEO audits, keyword research, competitive and backlink analysis. Built high authority backlinks, optimized website performance, and coordinated with designers and content writers. Managed social media profile optimization and worked with classified ads on Google partner platforms. Utilized various SEO tools including Semrush, Ahrefs, and Screaming Frog.

SEO Intern at DIRECT2SUCCESS

August 31, 2019 - July 24, 2025

Performed on-page SEO tasks for e-commerce, affiliate marketing, local SEO, and IT websites including meta optimization and link-building strategies. Developed keyword-targeted content with writers. Worked with tools such as Google Search Console, Google Analytics, Ahrefs, Semrush, and Mozbar.

SEO TEAM LEAD at UFORIA INFOTECH

October 1, 2023 - Present

Directed SEO campaigns for ecommerce tools marketplaces such as Shopify apps, WordPress plugins, Magento modules, and PrestaShop Addons. Created and implemented comprehensive SEO strategies including keyword research, content optimization, technical SEO, and link building. Managed detailed SEO plans and timelines. Created and refined Ideal Customer Profiles to design tailored SEO and content strategies. Optimized apps, plugins, and extensions to increase organic traffic, installs, and sales. Collaborated with influencers, content creators, and developers to enhance app functionality and content relevance. Monitored SEO performance using Google Analytics and SEO tools, provided regular reports, and made data-driven recommendations. Developed social media plans to increase organic visibility and worked with tag manager tracking KPIs to better understand the target audience.

SEO ANALYST at ILLUMEO

September 30, 2023 - July 24, 2025

Improved organic search rankings, traffic, and online visibility for a US-based LMS platform by developing and implementing effective SEO strategies. Conducted in-depth keyword research in the online learning industry. Collaborated with content and CRO teams to create high-quality, keyword-rich content and enhance conversion funnels. Supervised technical SEO aspects like website speed, mobile friendliness, and crawl error resolution. Developed and implemented link-building strategies to acquire high-quality backlinks from reputable sources. Monitored backlink profiles and competitor analysis to stay updated on industry trends. Utilized tools such as Google Analytics 4 and Google Data Studio to create actionable KPI reports.

SEO SPECIALIST at NCRI BPO SERVICES

April 30, 2023 - July 24, 2025

Enhanced organic traffic and local SEO visibility for NCRI Canada by optimizing Google My Business profile and implementing geo-specific keyword strategies. Conducted SEO audits and resolved technical issues with development teams. Improved local rankings and conversions through local backlinks and localized content. Partnered with digital agency for content strategy, schema markup, user-flow improvements, and social media collaboration. Managed Google webmaster tools and SEO plugins setup.

DIGITAL MARKETING EXECUTIVE at RECRUITBPM

September 30, 2022 - July 24, 2025

Handled B2B SaaS digital marketing strategies including keyword research, page optimization, content planning, and off-page SEO techniques. Targeted niche audiences on social media platforms and worked on product review platforms. Analyzed content gaps, competitor backlinks, and managed Google Tag Manager, Analytics, and Search Console. Improved landing page user experience to increase traffic, demos, trials, and conversions.

SEARCH ENGINE OPTIMIZATION EXECUTIVE at HYBRID IT SERVICES

January 31, 2021 - July 24, 2025

Performed website SEO audits, keyword research, competitive and backlink analysis. Built high authority backlinks and optimized website health and speed. Evaluated content quality, removed low-quality pages, optimized social media profiles, and coordinated with graphic designers and content writers. Utilized SEO tools such as SEMrush, Ahrefs, Screaming Frog, and Google Webmaster tools.

SEO INTERN at DIRECT2SUCCESS

August 31, 2019 - July 24, 2025

Worked on e-commerce, affiliate marketing, local SEO, and IT-related websites. Performed on-page SEO tasks such as optimizing meta titles, descriptions, header tags, and internal linking. Conducted competitor backlink and gap analysis. Implemented link-building strategies including profile linking, social bookmarking, guest posts, and press releases. Collaborated with content writers for keyword-targeted content. Used Google Search Console, Google Analytics, Ahrefs, Semrush, and Mozbar.

SEO Team Lead at Uforia Infotech

October 1, 2023 - Present

Directed SEO campaigns for ecommerce tools marketplaces such as Shopify apps, WordPress plugins, Magento modules, and PrestaShop Addons. Created and implemented comprehensive SEO strategies aligned with business goals, including keyword research, content optimization, technical SEO, and link building. Managed SEO plans, goals, and timelines. Developed Ideal Customer Profiles (ICPs) to tailor SEO and content strategies. Optimized apps and extensions to increase organic traffic, installs, and sales. Collaborated with influencers, developers, and content creators to improve app functionality and content relevance. Monitored SEO performance using Google Analytics and SEO tools, providing reports and recommendations. Developed social media plans and monthly content schedules to increase organic visibility and worked with tag manager to track KPIs.

SEO Analyst at Illumeo

September 30, 2023 - July 24, 2025

Improved organic search rankings, traffic, and online visibility by developing and implementing SEO strategies for a US-based LMS platform. Conducted in-depth keyword research in the online learning industry and collaborated with content teams for keyword-rich content creation. Supervised technical SEO including website speed and mobile friendliness. Addressed crawl errors and broken links. Developed link-building strategies targeting high-quality backlinks from reputable sources. Monitored backlink profiles and disavowed toxic links. Conducted competitor analysis and prepared KPI reports. Collaborated with CRO teams to improve conversion funnels. Managed SEO budget and utilized tools like Hotjar, Crazy Egg, Google Analytics 4, and Google Data Studio for data-driven decisions.

SEO Specialist at NCRI BPO Services

April 1, 2023 - July 24, 2025

Improved organic traffic and local SEO visibility for NCRI's Canada operations. Optimized Google My Business profile and implemented geo-specific keyword strategies. Conducted SEO audits and resolved technical issues with development teams. Enhanced local rankings through backlinks and localized content. Partnered with digital agency Micronox to audit client websites, develop content strategies, and create schema markups. Worked on user-flow issues and collaborated with social media teams to increase organic traffic. Set up Google webmaster tools and SEO plugins.

Digital Marketing Executive at RecruitBPM

September 30, 2022 - July 24, 2025

Handled B2B SaaS digital marketing strategies including keyword research, page optimization, and content planning. Improved domain authority using off-page techniques and targeted niche audiences on social media. Worked on product review platforms and analyzed content gaps and competitor backlinks. Managed Google Tag Manager, Google Analytics, and Search Console. Leveraged niche outreach platforms like Quora and Reddit to reach audiences. Enhanced mobile experience and structured data to increase conversions, demos, and trials.

Search Engine Optimization Executive at Hybrid IT Services

January 31, 2021 - July 24, 2025

Focused on local SEO and SaaS product SEO. Conducted website SEO audits, keyword research, competitor analysis, and backlink audits. Built high authority backlinks and optimized site speed and health scores. Evaluated content quality and coordinated with designers and writers for infographic designs. Managed social media profile optimization across multiple platforms and utilized SEO tools such as Semrush, Ahrefs, and Screaming Frog.

SEO Intern at Direct2Success

August 31, 2019 - July 24, 2025

Performed on-page SEO tasks including optimizing meta titles, descriptions, header tags, and internal linking. Conducted competitor backlink and gap analysis. Implemented link-building strategies using profiles, social bookmarking, forums, guest posts, and directories. Developed keyword-targeted content and reviewed SEO content collaboratively. Used SEO tools including Google Search Console, Google Analytics, Ahrefs, Semrush, and Mozbar.