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I’m Salma Azkiya, a Brand & Marketing professional with 1+ year of pharmaceutical marketing experience at Novo Nordisk Indonesia. My focus is building and executing nationwide brand campaigns for Obesity & Diabetes portfolios—combining brand strategy, consumer insights, and hands-on digital and field marketing execution. I enjoy turning data into clear recommendations, whether that’s through performance dashboards in Power BI, campaign analytics, or translating feedback from field visits and surveys into stronger localized assets. With an MBA from Institut Teknologi Bandung and experience coordinating cross-functional stakeholders across Sales, Medical, L&D, and external partners, I aim to keep growing in Brand and Marketing roles across the pharmaceutical and FMCG spaces.…I’m Salma Azkiya, a Brand & Marketing professional with 1+ year of pharmaceutical marketing experience at Novo Nordisk Indonesia. My focus is building and executing nationwide brand campaigns for Obesity & Diabetes portfolios—combining brand strategy, consumer insights, and hands-on digital and field marketing execution. I enjoy turning data into clear recommendations, whether that’s through performance dashboards in Power BI, campaign analytics, or translating feedback from field visits and surveys into stronger localized assets. With an MBA from Institut Teknologi Bandung and experience coordinating cross-functional stakeholders across Sales, Medical, L&D, and external partners, I aim to keep growing in Brand and Marketing roles across the pharmaceutical and FMCG spaces.

Salma Azkiya

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I’m Salma Azkiya, a Brand & Marketing professional with 1+ year of pharmaceutical marketing experience at Novo Nordisk Indonesia. My focus is building and executing nationwide brand campaigns for Obesity & Diabetes portfolios—combining brand strategy, consumer insights, and hands-on digital and field marketing execution. I enjoy turning data into clear recommendations, whether that’s through performance dashboards in Power BI, campaign analytics, or translating feedback from field visits and surveys into stronger localized assets. With an MBA from Institut Teknologi Bandung and experience coordinating cross-functional stakeholders across Sales, Medical, L&D, and external partners, I aim to keep growing in Brand and Marketing roles across the pharmaceutical and FMCG spaces.…I’m Salma Azkiya, a Brand & Marketing professional with 1+ year of pharmaceutical marketing experience at Novo Nordisk Indonesia. My focus is building and executing nationwide brand campaigns for Obesity & Diabetes portfolios—combining brand strategy, consumer insights, and hands-on digital and field marketing execution. I enjoy turning data into clear recommendations, whether that’s through performance dashboards in Power BI, campaign analytics, or translating feedback from field visits and surveys into stronger localized assets. With an MBA from Institut Teknologi Bandung and experience coordinating cross-functional stakeholders across Sales, Medical, L&D, and external partners, I aim to keep growing in Brand and Marketing roles across the pharmaceutical and FMCG spaces.

Available to hire

I’m Salma Azkiya, a Brand & Marketing professional with 1+ year of pharmaceutical marketing experience at Novo Nordisk Indonesia. My focus is building and executing nationwide brand campaigns for Obesity & Diabetes portfolios—combining brand strategy, consumer insights, and hands-on digital and field marketing execution.

I enjoy turning data into clear recommendations, whether that’s through performance dashboards in Power BI, campaign analytics, or translating feedback from field visits and surveys into stronger localized assets. With an MBA from Institut Teknologi Bandung and experience coordinating cross-functional stakeholders across Sales, Medical, L&D, and external partners, I aim to keep growing in Brand and Marketing roles across the pharmaceutical and FMCG spaces.

Skills

Experience Level

Expert

Expert

Expert

Beginner

Language

English

Advanced

Indonesian

Fluent

Work Experience

Marketing – Obesity & Diabetes Portfolio (co-led strategy and execution) at Novo Nordisk

June 1, 2025 - July 1, 2026

Co-led strategy, execution, and post-campaign evaluation of nationwide brand campaigns, reaching 7,300+ and 5,500+ target audiences with strong engagement rates. Managed approximately IDR 200M combined budgets across promotional and incentive activities, built a Power BI dashboard to enable real-time monitoring of 163 field-force participants, and localized 30+ promotional/educational assets aligned with global brand guidelines. Gathered and translated field insights via visits and surveys into recommendations for future campaigns, coordinated 10+ marketing events with Sales/Medical/Regulatory/vendors while meeting budget and compliance needs, and contributed to commercial team training for promotional readiness and objection handling. Supported internal engagement for World Obesity Day and World Diabetes Day with end-to-end event execution and content production engaging 300+ employees.

Account Receivable Intern at Perum Jasa Tirta II

October 1, 2021 - March 1, 2022

Prepared monthly accounts receivable reports including aging, segmentation, bad debt, rescheduling, and write-offs across two work-area units to support management decisions. Reconciled discrepancies across regional units to improve data consistency and consolidated reporting accuracy, and supported PSAK 71/72/73 assessments by preparing financial reports using Microsoft Excel.