I am ready to try out new things, which can be reflected in my professional background as I have worked on both the brand and advertising agency side. On the brand side I had the opportunity to lead offline retail marketing project and conduct research for the same, handle WhatsApp and Email marketing campaigns where I worked on idea generation, content writing, forecasted data and conducted data anaylsis. I also handled the brand's Instagram page and collaborated with design and other support teams. On the agency side, where I'm currently working, I wrote copy for mediums like print, radio, television and social media and was a part of various branding exercises.

Saloni Acharya

I am ready to try out new things, which can be reflected in my professional background as I have worked on both the brand and advertising agency side. On the brand side I had the opportunity to lead offline retail marketing project and conduct research for the same, handle WhatsApp and Email marketing campaigns where I worked on idea generation, content writing, forecasted data and conducted data anaylsis. I also handled the brand's Instagram page and collaborated with design and other support teams. On the agency side, where I'm currently working, I wrote copy for mediums like print, radio, television and social media and was a part of various branding exercises.

Available to hire

I am ready to try out new things, which can be reflected in my professional background as I have worked on both the brand and advertising agency side.
On the brand side I had the opportunity to lead offline retail marketing project and conduct research for the same, handle WhatsApp and Email marketing campaigns where I worked on idea generation, content writing, forecasted data and conducted data anaylsis. I also handled the brand’s Instagram page and collaborated with design and other support teams.
On the agency side, where I’m currently working, I wrote copy for mediums like print, radio, television and social media and was a part of various branding exercises.

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Language

English
Fluent

Work Experience

Freelance Consultant at Mullen Lintas
November 20, 2025 - Present
Created copy and content for client campaigns; supported brand-building tasks and assisted with presentations.
Copywriting Intern at Mullen Lintas
May 25, 2025 - November 25, 2025
Created copy and content for client campaigns; supported brand-building tasks; assisted with presentations and marketing collateral.
Senior Marketing Executive at Mullen Lintas
May 1, 2024 - June 30, 2024
Promoted to Senior Marketing Executive; led campaigns and brand strategy; collaborated with design and copy teams; oversaw content and social media activities; contributed to marketing communications.
Marketing Executive at Mullen Lintas
June 1, 2023 - April 30, 2024
Handled marketing campaigns, brand building, social media management and content creation; performed data analysis, forecasting and target achievement; supported advertising and marketing communications; contributed to customer analytics; prepared presentations and managed brand Instagram.

Education

Post Graduate Diploma in Advertising and Marketing Communications and Customer Analytics at Xavier Institute of Communications
June 7, 2024 - April 12, 2025
BBA in Branding & Advertising at NMIMS School of Branding and Advertising
August 3, 2020 - May 20, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services

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