Mutiu Samad Kazeem

Available to hire

I’m Mutiu Samad Kazeem, a digital marketing & social media specialist based in London, focused on building Instagram, TikTok, and Facebook strategies that turn brand goals into consistent, engaging content.

About

I’m Mutiu Samad Kazeem, a digital marketing & social media specialist based in London, focused on building Instagram, TikTok, and Facebook strategies that turn brand goals into consistent, engaging content. Through freelance work, I plan structured content calendars, write persuasive copy, and develop short-form video concepts that fit each platform and keep audiences coming back.

I also manage online communities by responding to inquiries and feedback, and I use performance reporting to continuously improve results. With hands-on experience using Meta Business Suite and Google Analytics, I connect social media activity to broader business objectives like awareness, engagement, and growth—supported by a strong foundation in marketing and certified digital marketing training.

  • 2 years' experience

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Computers & Electronics
  • Financial Services
  • Real Estate & Construction
  • Manufacturing

Work experience

Social Media & Digital Marketing Specialist · FreelanceSep 2024 – Present · 2 yrs 3 mos

• Develop and execute comprehensive social media strategies across Instagram, TikTok, and Facebook to increase brand awareness and organic reach. • Create high engaging content calendars, including writing persuasive copy and conceptualizing short form video content. • Manage community engagement, responding to audience inquiries to build brand loyalty and increase customer retention. • Track, analyze, and report weekly performance metrics (engagement rate, follower growth, click-through rates) using Meta Business Suite and Google Analytics to optimize future campaigns. • Collaborate closely with business owners to align digital marketing efforts with overall sales and revenue goals.

Education

Bachelor of Business Administration / Marketing · University of Lagos2021 – 2024

Focused on digital media, consumer behavior, and communication strategies. Participated in practical campaigns and market research projects.

Bachelor of Business Administration (Marketing) · University of Lagos2021 – 2024
Certified Digital Marketing Professional (Google Digital Garage) · Google Digital Garage2024 – 2025

Certifications and awards

Advanced Certified Digital Marketing Professional at Google Digital Garage2024 – 2025

Comprehensive training covering Search Engine Optimization (SEO), Social Media Strategy, Paid Advertising (Meta & Google Ads), Content Marketing, and Web Analytics.

Google Digital Garage — Certified Digital Marketing Professional2024 – 2026

Testimonials · 5.0 from 1 review

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