Element Studio - Visual Identity for an industrial design studio
Samuel Freeman
Published
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Element Studio is a UK-based industrial design studio designed to connect people with product. Our identity needed to be as considered as their approach — minimal, editorial, and built with focus. We took the visual identity loosely from the name itself, developing a soft, playful colour palette inspired by nature and the elements.
Considered typography and a modular structure keep the focus on the work, not the brand.
The site is built in Webflow: fully responsive, with a robust CMS system. A modular structure lets content flow effortlessly, framing key information in clear, intuitive modules.