Braze - Multi award-winning visual and campaign identity for a customer engagement platform
Samuel Freeman
Published
Braze is a powerful SaaS marketing platform designed to handle the complexity of modern customer engagement.
Since launching the new brand identity, Braze and Penta has won multiple awards and has featured in various publications:
Muse - Silver winner 2025
Titan - Platinum winner 2024 - Global
World Brand Design
Marcom Platinum Winner
Additionally, Braze reported:
Our refreshed brand campaign activations across Forbes, Marketing Dive, Adage, Display and LinkedIn helped drive 254M impressions, 1.4M clicks and 449K website visitors.
A26% increase in keyword rankings post-launch, improving visibility for new users
114% improvement in scroll depth on key resource pages, leading to better content consumption
38% improvement in key organic web conversions, from the impact of improved user flow and content, turning more visitors into leads