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Dynamic and results-driven business development and account management professional with a proven track record across diverse environments, from agile startups to long-established local brands. Specialized in multi-channel advertising strategy, high-impact B2B relationship management, and data-driven campaign optimization while bridging client objectives with creative execution to drive measurable performance outcomes. Serves as a strategic partner for corporate clients with a special interest and skill set for the arts, monitoring and optimizing campaign KPIs to maximize ROI, delivering data-driven performance reports and consumer insights, and leading cross-functional collaboration to ensure seamless, on-time execution of complex digital and broadcast media strategies.…Dynamic and results-driven business development and account management professional with a proven track record across diverse environments, from agile startups to long-established local brands. Specialized in multi-channel advertising strategy, high-impact B2B relationship management, and data-driven campaign optimization while bridging client objectives with creative execution to drive measurable performance outcomes. Serves as a strategic partner for corporate clients with a special interest and skill set for the arts, monitoring and optimizing campaign KPIs to maximize ROI, delivering data-driven performance reports and consumer insights, and leading cross-functional collaboration to ensure seamless, on-time execution of complex digital and broadcast media strategies.

Samantha Stroud

Digital Marketer, Marketing Strategist, PPC Manager, +1

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Dynamic and results-driven business development and account management professional with a proven track record across diverse environments, from agile startups to long-established local brands. Specialized in multi-channel advertising strategy, high-impact B2B relationship management, and data-driven campaign optimization while bridging client objectives with creative execution to drive measurable performance outcomes. Serves as a strategic partner for corporate clients with a special interest and skill set for the arts, monitoring and optimizing campaign KPIs to maximize ROI, delivering data-driven performance reports and consumer insights, and leading cross-functional collaboration to ensure seamless, on-time execution of complex digital and broadcast media strategies.…Dynamic and results-driven business development and account management professional with a proven track record across diverse environments, from agile startups to long-established local brands. Specialized in multi-channel advertising strategy, high-impact B2B relationship management, and data-driven campaign optimization while bridging client objectives with creative execution to drive measurable performance outcomes. Serves as a strategic partner for corporate clients with a special interest and skill set for the arts, monitoring and optimizing campaign KPIs to maximize ROI, delivering data-driven performance reports and consumer insights, and leading cross-functional collaboration to ensure seamless, on-time execution of complex digital and broadcast media strategies.

Available to hire

Dynamic and results-driven business development and account management professional with a proven track record across diverse environments, from agile startups to long-established local brands. Specialized in multi-channel advertising strategy, high-impact B2B relationship management, and data-driven campaign optimization while bridging client objectives with creative execution to drive measurable performance outcomes.

Serves as a strategic partner for corporate clients with a special interest and skill set for the arts, monitoring and optimizing campaign KPIs to maximize ROI, delivering data-driven performance reports and consumer insights, and leading cross-functional collaboration to ensure seamless, on-time execution of complex digital and broadcast media strategies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Digital Account Executive at WISH-TV

November 1, 2025 - Present

Primary consultant and strategic partner for corporate clients, managing a robust portfolio of multi-channel digital and broadcast advertising campaigns. Leads cross-functional collaboration with internal creative, production, and operations teams to ensure seamless, on-time execution of complex media strategies. Monitors, analyzes, and optimizes campaign KPIs to maximize client ROI within budget guidelines while maintaining alignment with brand messaging. Regularly presents comprehensive, data-driven performance reports and consumer insights to business owners and marketing executives.

Office Coordinator & Marketing Assistant at OnTarget CPA

October 1, 2024 - August 31, 2025

Directed day-to-day administrative operations alongside the firm’s digital marketing and B2B business development initiatives. Coordinated closely with the CEO to manage executive calendars, scheduling critical client consultations and strategic referral meetings. Spearheaded corporate digital presence using WordPress and Topline to build, schedule, and optimize rolling social media and blog calendars across LinkedIn, Facebook, and Twitter. Managed corporate accounts receivable (A/R) processes, structured customized client payment plans, and handled sensitive financial documentation with strict confidentiality. Vetted and collaborated with lead generation vendors to align messaging with target demographics; managed university recruiting and outreach via Handshake.

Senior Client Consultant at Code Quick

December 1, 2022 - September 30, 2024

Established lucrative partnerships with regional healthcare systems by presenting complex, service-based revenue integrity software solutions. Used Salesforce CRM daily to track lead lifecycles, conduct extensive market research, and advance high-value B2B opportunities through strategic cold outreach. Delivered high-impact software demonstrations to C-suite executives, illustrating clear paths to increased revenue while maintaining strict national compliance standards. Collaborated directly with the CEO and VP to analyze shifting industry trends, formulate sales frameworks, and deliver weekly pipeline reports. Managed domestic travel schedules for industry trade shows and networking events, representing 20% annual travel.

Sales Representative at Royal on the Eastside

March 1, 2020 - September 30, 2020

Managed high-volume inbound digital leads for pre-owned and new luxury vehicle inventories (Audi, Volkswagen, Subaru). Engaged with clients daily to negotiate pricing, structure contract terms, and align manufacturer incentives with customer needs.