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I am a fashion brand management professional with eight years of experience in consulting and digital marketing across energy, banking, fashion, and luxury. I have deep knowledge in CRO, SEO, SEM, UX, and UI, and I am passionate about staying ahead in an evolving market by blending creativity with data-driven insights. I believe curiosity, discipline, and a proactive mindset are the keys to adapting to new formats and delivering results in competitive environments.…I am a fashion brand management professional with eight years of experience in consulting and digital marketing across energy, banking, fashion, and luxury. I have deep knowledge in CRO, SEO, SEM, UX, and UI, and I am passionate about staying ahead in an evolving market by blending creativity with data-driven insights. I believe curiosity, discipline, and a proactive mindset are the keys to adapting to new formats and delivering results in competitive environments.

Sandra Carvajal Pérez

Brand Designer, UX Designer, UI Designer, +3

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I am a fashion brand management professional with eight years of experience in consulting and digital marketing across energy, banking, fashion, and luxury. I have deep knowledge in CRO, SEO, SEM, UX, and UI, and I am passionate about staying ahead in an evolving market by blending creativity with data-driven insights. I believe curiosity, discipline, and a proactive mindset are the keys to adapting to new formats and delivering results in competitive environments.…I am a fashion brand management professional with eight years of experience in consulting and digital marketing across energy, banking, fashion, and luxury. I have deep knowledge in CRO, SEO, SEM, UX, and UI, and I am passionate about staying ahead in an evolving market by blending creativity with data-driven insights. I believe curiosity, discipline, and a proactive mindset are the keys to adapting to new formats and delivering results in competitive environments.

Available to hire

I am a fashion brand management professional with eight years of experience in consulting and digital marketing across energy, banking, fashion, and luxury. I have deep knowledge in CRO, SEO, SEM, UX, and UI, and I am passionate about staying ahead in an evolving market by blending creativity with data-driven insights.

I believe curiosity, discipline, and a proactive mindset are the keys to adapting to new formats and delivering results in competitive environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Editorial Illustration

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

French

Beginner

Italian

Intermediate

Work Experience

Data-Driven & CRO Designer at Gen /D (Specialized Digital Agency)

January 1, 2021 - Present

Led CRO and UX/UI optimization initiatives, leveraging data to inform design decisions and improve conversion across fashion and luxury projects.

Art Director's Assistant (Internship) at McCann Erickson

January 1, 2014 - July 1, 2014

Reception of creative briefings, execution of creative research, sourcing inspiration, and creation of moodboards. Social media content creation (Instagram, Facebook, Tuenti, Twitter) using Photoshop and Adobe Illustrator.

Press, PR & Influencer Marketing Internship at Accenture Song

January 1, 2016 - January 1, 2025

Organization and setup of showroom for Press Days. Management, relationship, and styling coordination with influencers to enhance brand visibility. Concept creation and event development for brand activations. Business development and international market expansion.