I am a performance marketing strategist with 5+ years of experience scaling user acquisition and brand visibility across North America, LATAM, Europe, APAC, and Australia. I've led multi-million-dollar campaigns for global tech leaders like Adobe and InMobi, achieving 3-5X growth through data-driven and creative strategies. My drive for continuous learning, evidenced by 50+ marketing certifications and a leadership credential from Yale University, has strengthened my leadership approach and shaped my work in automation, ROAS optimization, and startup advisory. I recently launched my own digital product under a US-based LLC, combining hands-on execution with business strategy.

Sanjana Jindal

I am a performance marketing strategist with 5+ years of experience scaling user acquisition and brand visibility across North America, LATAM, Europe, APAC, and Australia. I've led multi-million-dollar campaigns for global tech leaders like Adobe and InMobi, achieving 3-5X growth through data-driven and creative strategies. My drive for continuous learning, evidenced by 50+ marketing certifications and a leadership credential from Yale University, has strengthened my leadership approach and shaped my work in automation, ROAS optimization, and startup advisory. I recently launched my own digital product under a US-based LLC, combining hands-on execution with business strategy.

Available to hire

I am a performance marketing strategist with 5+ years of experience scaling user acquisition and brand visibility across North America, LATAM, Europe, APAC, and Australia. I’ve led multi-million-dollar campaigns for global tech leaders like Adobe and InMobi, achieving 3-5X growth through data-driven and creative strategies.

My drive for continuous learning, evidenced by 50+ marketing certifications and a leadership credential from Yale University, has strengthened my leadership approach and shaped my work in automation, ROAS optimization, and startup advisory. I recently launched my own digital product under a US-based LLC, combining hands-on execution with business strategy.

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Language

English
Fluent
French
Intermediate
German
Intermediate
Hindi
Fluent
Panjabi, Punjabi
Fluent

Work Experience

Marketing Lead at Debutify
June 1, 2024 - Present
Directed a team of 4 to launch high-impact campaigns, driving a 16X increase in conversions and 4.8X ROAS. Engaged directly with C-suite leadership to align acquisition strategy with objectives across global markets.
Associate Account Manager at Adobe
December 1, 2023 - May 1, 2024
Managed $1M+ budget, generating $3M+ in revenue through performance campaigns for Adobe Acrobat app. Conducted stakeholder alignment and skill-building sessions to scale digital maturity across internal teams.
Analyst at InMobi
April 1, 2023 - November 1, 2023
Managed $300K+ monthly ad spend across 10+ platforms for 100+ global D2C brands, driving $450K+ in revenue. Led 3 performance marketing projects — search arbitrage, affiliate marketing, & web monetization — with 5+ clients.
Analyst at Performics
June 1, 2022 - April 1, 2023
Led end-to-end campaigns for Disney+ Hotstar across APAC, managing $350K+ monthly spend across 5+ platforms. Improved cost-per-install (CPI) by 50%+ through cross-channel optimization across search, social, and video.
Founder at Marketing with Sanjana (Freelance Consultancy, Self-branded)
June 1, 2020 - May 1, 2022
Served 10+ clients with full-funnel marketing solutions, operating on a value-based model (barter, discounts, trade).

Education

MSc – International Marketing and Business Development at EMlyon Business School
January 1, 2025 - January 1, 2027
Bachelor of Engineering – Mechanical Engineering at University Institute of Engineering and Technology, Panjab University
January 1, 2016 - January 1, 2020

Qualifications

Connected Leadership
January 11, 2030 - December 31, 2025
Python
January 11, 2030 - December 31, 2025
SQL
January 11, 2030 - December 31, 2025
Google Ads
January 11, 2030 - December 31, 2025
Meta Blueprint
January 11, 2030 - December 31, 2025
Adobe Advertising & Analytics
January 11, 2030 - December 31, 2025
Amazon DSP
January 11, 2030 - December 31, 2025

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Retail