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I'm a marketing professional with a track record of driving integrated campaigns across hospitality and digital channels. I excel at turning data into actionable insights, building brand experiences, and collaborating with cross-functional teams to deliver measurable results. I thrive in fast-paced environments, love experimenting with email, social, and web promotions, and am passionate about optimizing customer journeys and loyalty programs to grow revenue and engagement.…I'm a marketing professional with a track record of driving integrated campaigns across hospitality and digital channels. I excel at turning data into actionable insights, building brand experiences, and collaborating with cross-functional teams to deliver measurable results. I thrive in fast-paced environments, love experimenting with email, social, and web promotions, and am passionate about optimizing customer journeys and loyalty programs to grow revenue and engagement.

Sanya Pahwa

Digital Marketer, Brand Strategist, Content Strategist, +1

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I'm a marketing professional with a track record of driving integrated campaigns across hospitality and digital channels. I excel at turning data into actionable insights, building brand experiences, and collaborating with cross-functional teams to deliver measurable results. I thrive in fast-paced environments, love experimenting with email, social, and web promotions, and am passionate about optimizing customer journeys and loyalty programs to grow revenue and engagement.…I'm a marketing professional with a track record of driving integrated campaigns across hospitality and digital channels. I excel at turning data into actionable insights, building brand experiences, and collaborating with cross-functional teams to deliver measurable results. I thrive in fast-paced environments, love experimenting with email, social, and web promotions, and am passionate about optimizing customer journeys and loyalty programs to grow revenue and engagement.

Available to hire

I’m a marketing professional with a track record of driving integrated campaigns across hospitality and digital channels. I excel at turning data into actionable insights, building brand experiences, and collaborating with cross-functional teams to deliver measurable results.

I thrive in fast-paced environments, love experimenting with email, social, and web promotions, and am passionate about optimizing customer journeys and loyalty programs to grow revenue and engagement.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

Hindi

Fluent

English

Fluent

French

Intermediate

German

Intermediate

Work Experience

Marketing Manager (Hospitality) at The Oberoi Group

August 1, 2018 - March 1, 2021

Led brand-aligned marketing campaigns across 20+ properties; drove a 15% YoY rise in indirect bookings; executed organic and paid campaigns on Instagram, Facebook, and LinkedIn; improved engagement by 21% YoY. Collaborated with media agencies to align campaign goals with digital KPIs and monitor ROAS. Developed integrated marketing plans combining email, paid social, and direct web promotions. Built dynamic dashboards and executive reports to enable real-time insights and data-driven optimization across active campaigns.

Digital & Loyalty Marketing at Indian Hotels Company Limited (Corporate Office)

March 1, 2022 - February 28, 2023

Led digital and loyalty marketing initiatives; delivered 25% uplift in loyalty-program engagement through segmented campaigns (Epicure & Tata Neo); designed end-to-end campaigns and optimized customer journeys; collaborated across teams to drive loyalty growth and digital performance.

Assistant Manager - Commercial Sales & Marketing at Indian Hotels Company Limited (Corporate Office)

July 1, 2023 - Present

Managed commercial sales and marketing initiatives; supported cross-functional teams to drive revenue growth through aligned campaigns and partnerships.

Asset Management Associate at Rothschild & Co.

January 1, 2021 - Present

Designed and executed strategic M&A and financing solutions for clients; supported corporate finance engagements.