My name is Sara Dazzani and I am a freelance professional based in Italy. The experience I have gained in the field allows me to manage a project from the initial concept through to its launch, taking care of both the visual design and the development aspects.
EXPERIENCE
Since 2021, I have been working as a freelance Web & Graphic Designer, offering services such as:
• Website and e-commerce design and development using WordPress and WooCommerce
• Custom WordPress themes developed with HTML, CSS, and PHP
• Hosting and maintenance services
• Privacy and GDPR management
• Front-end development
• UI/UX design and mockup creation using Figma, based on a mobile-first approach
During my professional experience, I have collaborated as an external resource with several agencies, where
I actively participated in meetings and contributed to the development of new internal processes.
• I managed client support with calmness and empathy
• I consistently achieved both short-term and long-term goals
• I proposed improvements to enhance performance and efficiency
• I managed my time effectively to maintain relationships with agencies while building my own client network
APPROACH
I am a curious person who enjoys exploring work through new ideas and approaches. When facing a problem, I tend to think outside the box and consider a wide range of alternatives.
I pay close attention to different perspectives and opinions, and I feel comfortable connecting with new people, which has allowed me to build a strong professional network. I show empathy toward colleagues and believe it is essential in collaborative environments. I am also able to delegate effectively when needed.
I pay strong attention to detail and strive to deliver high-quality work. When challenges arise, I focus on finding solutions rather than dwelling on problems. I see failures as opportunities for learning and as an integral part of the path toward success
Skills
Experience Level
Language
Work Experience
Education
Qualifications
Industry Experience
Brand client is an artisan candle brand focused on natural products and a refined aesthetic.
The goal of this project was to design an e-commerce website that reflects the brand identity while improving the user experience and purchase flow.
CONTEXT AND CHALLENGE
The brand needed a website that:
-clearly communicates its visual identity
-enhances product presentation
-simplifies the purchasing process
The previous structure lacked clarity and did not fully support conversion.
APPROACH & STRATEGY
The project was developed focusing on three key areas:
Visual coherence → aligning colors, typography and layout with the brand identity
User experience → simplifying navigation and improving product discoverability
Conversion flow → making the purchase process more intuitive and frictionless
DESIGN & UI
Clean and minimal layout inspired by the brand’s aesthetic
Strong use of white space
Product-focused visual hierarchy
Consistent typography and color system
RESPONSIVE DESIGN
The website was optimized for mobile devices to ensure a seamless experience across all screen sizes.
You can watch all the presentation on Behance: https://www.behance.net/studiowolfdazz
Hire a Graphic Designer
We have the best graphic designer experts on Twine. Hire a graphic designer in Verona today.