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I'm Sarah Mellen, founder and principal designer at Truss Design Group, where I lead brand identity, brand systems, presentation design, and sustainable packaging for CPG and service-based clients. I have over 15 years experience working with individuals, small business, non-profit, and larger organizations to translate strategy into compelling visual communications. I have worked at every level from production to direction and bring a practical, problem-solving approach to teams and projects.…I'm Sarah Mellen, founder and principal designer at Truss Design Group, where I lead brand identity, brand systems, presentation design, and sustainable packaging for CPG and service-based clients. I have over 15 years experience working with individuals, small business, non-profit, and larger organizations to translate strategy into compelling visual communications. I have worked at every level from production to direction and bring a practical, problem-solving approach to teams and projects.

Sarah Mellen

Designer, Art Director, Brand Designer, +2

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I'm Sarah Mellen, founder and principal designer at Truss Design Group, where I lead brand identity, brand systems, presentation design, and sustainable packaging for CPG and service-based clients. I have over 15 years experience working with individuals, small business, non-profit, and larger organizations to translate strategy into compelling visual communications. I have worked at every level from production to direction and bring a practical, problem-solving approach to teams and projects.…I'm Sarah Mellen, founder and principal designer at Truss Design Group, where I lead brand identity, brand systems, presentation design, and sustainable packaging for CPG and service-based clients. I have over 15 years experience working with individuals, small business, non-profit, and larger organizations to translate strategy into compelling visual communications. I have worked at every level from production to direction and bring a practical, problem-solving approach to teams and projects.

Available to hire

I’m Sarah Mellen, founder and principal designer at Truss Design Group, where I lead brand identity, brand systems, presentation design, and sustainable packaging for CPG and service-based clients. I have over 15 years experience working with individuals, small business, non-profit, and larger organizations to translate strategy into compelling visual communications.

I have worked at every level from production to direction and bring a practical, problem-solving approach to teams and projects.

Skills

Brand Identity

Illustration

Experience Level

Brand Identity

Expert

Illustration

Expert

Language

English

Fluent

Work Experience

Owner/Principal at Truss Design Group

August 1, 2013 - Present

Brand identity, brand systems, presentation/pitch, and packaging for CPG and service-based clients.

Contract Designer at The Strategy Group

July 15, 2022 - November 15, 2022

Production design for US Democratic midterm candidate collateral. Direct mail, posters, and logos. Created a custom piece that was gifted to the Michigan Governor’s office.

Art Director at L’Oréal USA

April 8, 2013 - August 1, 2013

Production design for print, digital, and environmental collateral on Kérastase, Shu Uemura, Matrix, and Lancôme brands.

Presentation Specialist at Consumer Dynamics

October 31, 2011 - March 22, 2013

Produced all qualitative/quantitative research presentations for a team of 15 consultants. Clients included: Colgate-Palmolive, Keurig Dr Pepper, L’Oréal, Carrier, Abbott, Olaplex, Macy’s, and more.