Sara Hubbard
Hi, I’m Sara Hubbard—an Auburn University Business Analytics & Finance graduate and former NCAA Division I gymnastics team captain.
About
Hi, I’m Sara Hubbard—an Auburn University Business Analytics & Finance graduate and former NCAA Division I gymnastics team captain. I’m based in Phoenix, and I use my competitive discipline and leadership experience to create high-energy, personality-driven fashion, beauty, lifestyle, and fitness content that helps people feel confident in what they wear and how they show up.
I’ve built a thriving community of 400K+ followers across TikTok and Instagram by staying close to trends and turning them into approachable, authentic stories. I love partnering with brands to develop content strategies, manage deliverables end-to-end, and connect products with the right audience through styling, presentation, and genuine audience engagement.
- 5 years' experience
- Joined September 2026
Industry experience
- Media & Entertainment
- Consumer Goods
- Retail
- Education
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Work experience
Built and grew an engaged TikTok/Instagram community (400K+ followers) through fashion, lifestyle, beauty, and fitness content driven by personal brand and storytelling. Partner with consumer brands to create authentic, audience-aligned content that increases awareness and engagement. Independently manage brand relationships, campaign deliverables, content strategy, and ongoing audience engagement while staying ahead of fashion, beauty, and social media trends to translate them into relatable recommendations. Develops insight into purchasing decision drivers and how styling, presentation, and personal connection influence customer experience.
Served as a four-year starter and team captain for Auburn Gymnastics, competing at the highest level of collegiate athletics. Helped lead the team to an NCAA Final Four appearance while balancing athletics, academics, leadership, and public-facing responsibilities. Strengthened communication and interpersonal skills through daily collaboration with teammates, coaches, staff, fans, and university partners. Represented Auburn Athletics at competitions, media opportunities, and community events, developing discipline, adaptability, teamwork, and the ability to perform confidently in fast-paced, high-pressure environments.
Served as a four-year starter and team captain for Auburn Gymnastics while competing at the highest level of collegiate athletics. Helped lead the team to an NCAA Final Four appearance, balancing daily training and competition with academics, leadership responsibilities, and public-facing engagements. Strengthened communication and collaboration through consistent coordination with teammates, coaches, staff, fans, and university partners. Represented the program at competitions and community events, developing discipline, adaptability, and the ability to perform confidently under pressure.
Education
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