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I'm a customer-centric marketing student blending research, strategy, and creative applications, specialized in Customer Experience and Digital Marketing. I'm passionate about fashion, beauty, music and art direction; fluent in Italian (native), English (C1), French (B2), and Spanish (B2). I'm collaborative and quick to learn. Available for curriculum internship in collaboration with USI.…

Sara Viavattene

Brand Strategist, Marketing Strategist, Growth Marketer, +2

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I'm a customer-centric marketing student blending research, strategy, and creative applications, specialized in Customer Experience and Digital Marketing. I'm passionate about fashion, beauty, music and art direction; fluent in Italian (native), English (C1), French (B2), and Spanish (B2). I'm collaborative and quick to learn. Available for curriculum internship in collaboration with USI.…

Available to hire

I’m a customer-centric marketing student blending research, strategy, and creative applications, specialized in Customer Experience and Digital Marketing.

I’m passionate about fashion, beauty, music and art direction; fluent in Italian (native), English (C1), French (B2), and Spanish (B2). I’m collaborative and quick to learn. Available for curriculum internship in collaboration with USI.

Skills

Branding

Logo

Social Media Design

Experience Level

Branding

Expert

Logo

Intermediate

Social Media Design

Intermediate

Language

Italian

Fluent

English

Advanced

French

Advanced

Spanish; Castilian

Advanced

Work Experience

Marketing Research Assistant at Università della Svizzera italiana

January 1, 2025 - Present

Supporting marketing research projects and digital marketing initiatives, focusing on data-driven insights.

Business Development Coordinator at Mara Diva Franchise

January 1, 2024 - December 31, 2024

Supported business development, go-to-market planning, partner negotiations, store setup and promotions for a fashion retail franchise.

Production Coordinator at MB Costruzioni Meccaniche

January 1, 2021 - December 31, 2024

Conducted literature reviews, social listening, and netnographic research; organized store openings; managed production and purchase orders; created BOMs and documentation; performed back-office tasks.

Intern - Social Media Marketing at Love in the Kitchen - Event Catering

January 1, 2023 - December 31, 2023

Created and managed digital content using Canva; developed storytelling and engagement strategies on social media.