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Hi, I'm Sari Sapon, a Lead Experience Designer and CX/AI Strategist passionate about creating customer experiences that drive revenue and make a real impact. I've led teams and managed client relationships across Fortune 500 companies, startups, and government clients, blending human-centered design with AI and data-driven insights to deliver lasting business value. I love collaborating with cross-functional teams to innovate and transform services and products, especially in areas like education technology, health, and financial services. When I’m not strategizing or designing, I enjoy exploring new AI opportunities and helping teams integrate these tools effectively.…Hi, I'm Sari Sapon, a Lead Experience Designer and CX/AI Strategist passionate about creating customer experiences that drive revenue and make a real impact. I've led teams and managed client relationships across Fortune 500 companies, startups, and government clients, blending human-centered design with AI and data-driven insights to deliver lasting business value. I love collaborating with cross-functional teams to innovate and transform services and products, especially in areas like education technology, health, and financial services. When I’m not strategizing or designing, I enjoy exploring new AI opportunities and helping teams integrate these tools effectively.

Sari Sapon

UX Designer, Product Designer, Creative Director, +2

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Hi, I'm Sari Sapon, a Lead Experience Designer and CX/AI Strategist passionate about creating customer experiences that drive revenue and make a real impact. I've led teams and managed client relationships across Fortune 500 companies, startups, and government clients, blending human-centered design with AI and data-driven insights to deliver lasting business value. I love collaborating with cross-functional teams to innovate and transform services and products, especially in areas like education technology, health, and financial services. When I’m not strategizing or designing, I enjoy exploring new AI opportunities and helping teams integrate these tools effectively.…Hi, I'm Sari Sapon, a Lead Experience Designer and CX/AI Strategist passionate about creating customer experiences that drive revenue and make a real impact. I've led teams and managed client relationships across Fortune 500 companies, startups, and government clients, blending human-centered design with AI and data-driven insights to deliver lasting business value. I love collaborating with cross-functional teams to innovate and transform services and products, especially in areas like education technology, health, and financial services. When I’m not strategizing or designing, I enjoy exploring new AI opportunities and helping teams integrate these tools effectively.

Available to hire

Hi, I’m Sari Sapon, a Lead Experience Designer and CX/AI Strategist passionate about creating customer experiences that drive revenue and make a real impact. I’ve led teams and managed client relationships across Fortune 500 companies, startups, and government clients, blending human-centered design with AI and data-driven insights to deliver lasting business value.

I love collaborating with cross-functional teams to innovate and transform services and products, especially in areas like education technology, health, and financial services. When I’m not strategizing or designing, I enjoy exploring new AI opportunities and helping teams integrate these tools effectively.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Lead CX Manager & CX/AI Strategist at NuAxis Innovations

December 1, 2023 - Present

Lead human-centered service transformation and AI integration for the U.S. Fish and Wildlife Service. Directed a cross-functional CX team (UX, content, support) for the FWS ePermits platform. Facilitated discovery and strategy sessions to identify high-impact AI opportunities. Developed CX/AI playbooks and led training for leadership and program teams. Secured a $1.7M contract renewal through strategic CX innovation and delivery.

Lead Experience Designer & Strategist at Verizon

July 31, 2023 - July 14, 2025

Led UX design strategy for secure customer journeys across web and mobile platforms. Managed the authentication team, integrating adaptive AI security, biometrics, and passkeys. Optimized messaging ecosystem by aligning content strategy and design systems for targeted communication. Partnered with engineering and business teams to integrate Fios into the Verizon app.

Product Designer & Strategist at Sari Sapon Design (Independent Consultant)

July 31, 2021 - July 14, 2025

Led UX and content strategy across EdTech, HealthTech, and media platforms. Redesigned NLP-powered application for Sense Education to support student and instructor workflows; introduced adaptive and gamified learning patterns.

Lead Product Designer at Decile (SocialCode)

July 31, 2020 - July 14, 2025

Led UX for a customer analytics platform used by Fortune 500 brands. Designed tools to help marketers target and acquire high-value audiences. Developed a SaaS subscription model, expanding the client base and increasing company revenue. Created a scalable design system to support iterative product development.

Lead User Experience Designer & Strategist at Designit

January 1, 2017 - July 14, 2025

Led UX for healthcare, pharma, and financial clients across digital and service experiences. Developed 27 high-level service and digital concepts for Bayer Pharmaceuticals to improve the experience of patients living with prostate cancer. Synthesized ethnographic research and facilitated workshops to engage patients and caregivers. Created a micro-site solution for Cancer Care of Ontario to help patients navigate early diagnosis. Led redesign of a B2B corporate credit card management platform for US Bank.

Senior User Experience Designer at McKinsey & Company

September 1, 2014 - July 14, 2025

Designed global editorial, recruiting, and branding experiences. Led redesign of 130+ international office sites to support local engagement. Co-developed McKinsey India’s recruiting platform to improve candidate conversion.