Marketing & Digital Consultant with over 10 years of experience supporting companies in structuring, optimizing, and accelerating their strategies. โœ… Scope of engagement : - Structuring and/or leading Marketing & Digital Departments - Accelerating digital performance & driving qualified lead generation - Digital transformation & ecosystem redesign - 360ยฐ integrated communications strategy - Offer and product launch & growth strategy ๐Ÿ’ก My approach: a 360ยฐ vision, cross-channel strategies, and a strong understanding of business challenges to drive meaningful, measurable actions. ๐ŸŒ Background: experience in international and multi-sector environments, across both B2B and B2C. ๐ŸŽฏ What drives me: designing and leading creative, high-performing strategies aligned with brand DNA, focused on customer experience, and continuously optimized through performance analysis. ๐Ÿš€ Continuous learner, staying up to date with emerging trends, tools, and technologies to deliver relevant and effective solutions. ๐Ÿ“ Mobility: French Riviera / France / International Feel free to reach out to discuss your challenges and objectives.โ€ฆ

Sarra Zahmoul

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Marketing & Digital Consultant with over 10 years of experience supporting companies in structuring, optimizing, and accelerating their strategies. โœ… Scope of engagement : - Structuring and/or leading Marketing & Digital Departments - Accelerating digital performance & driving qualified lead generation - Digital transformation & ecosystem redesign - 360ยฐ integrated communications strategy - Offer and product launch & growth strategy ๐Ÿ’ก My approach: a 360ยฐ vision, cross-channel strategies, and a strong understanding of business challenges to drive meaningful, measurable actions. ๐ŸŒ Background: experience in international and multi-sector environments, across both B2B and B2C. ๐ŸŽฏ What drives me: designing and leading creative, high-performing strategies aligned with brand DNA, focused on customer experience, and continuously optimized through performance analysis. ๐Ÿš€ Continuous learner, staying up to date with emerging trends, tools, and technologies to deliver relevant and effective solutions. ๐Ÿ“ Mobility: French Riviera / France / International Feel free to reach out to discuss your challenges and objectives.โ€ฆ

Available to hire

Marketing & Digital Consultant with over 10 years of experience supporting companies in structuring, optimizing, and accelerating their strategies.

โœ… Scope of engagement :

  • Structuring and/or leading Marketing & Digital Departments
  • Accelerating digital performance & driving qualified lead generation
  • Digital transformation & ecosystem redesign
  • 360ยฐ integrated communications strategy
  • Offer and product launch & growth strategy

๐Ÿ’ก My approach: a 360ยฐ vision, cross-channel strategies, and a strong understanding of business challenges to drive meaningful, measurable actions.

๐ŸŒ Background: experience in international and multi-sector environments, across both B2B and B2C.

๐ŸŽฏ What drives me: designing and leading creative, high-performing strategies aligned with brand DNA, focused on customer experience, and continuously optimized through performance analysis.

๐Ÿš€ Continuous learner, staying up to date with emerging trends, tools, and technologies to deliver relevant and effective solutions.

๐Ÿ“ Mobility: French Riviera / France / International

Feel free to reach out to discuss your challenges and objectives.

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Experience Level

Expert
Expert
Expert
Expert

Language

English
Advanced

Work Experience

Acquisition / Growth Manager - Digital Marketing at International University of Monaco (Omnes Group) Private International Business School
January 1, 2024 - January 1, 2025
Design, definition and leadership of the digital acquisition and growth strategy across target international markets; optimize the customer journey (campaigns, landing pages, forms, chatbot); deploy nurturing strategy, marketing automation, retargeting and lookalike audiences; align content production with a premium brand identity; coordinate across growth, marketing and sales teams; manage budget and reporting. Achievements: 20% CPL reduction; 9% increase in customers; Google rating improved from 3.2 to 4; affiliate channel activation.
Global Communication and Marketing Manager at Conti Monaco (S.A.M Sacome)
January 1, 2023 - January 1, 2024
Designed and led global and per-market strategy, prioritizing new department needs in collaboration with the Executive Committee; identified marketing tools and led the digital shift (app development, social media, website management, lead generation/nurturing); managed end-to-end events; contributed to new product development through market/competitor analysis; oversaw CSR and partnership communications. Achievements: department built from the ground up; coffee machine management app; UX/UI redesign of digital displays; social media growth; EcoVadis certification process.
Global Communication and Marketing Manager at SGD Pharma & Beauty (Saint-Gobain Desjonquรจres)
January 1, 2020 - January 1, 2022
Introduced new products/services with Product Managers and cross-functional teams; led internal/external communications; improved business development processes to identify and convert leads; managed website content and targeted social media campaigns.
International Communication and Marketing Manager at Sequana Arjowiggins
January 1, 2017 - January 1, 2019
Defined and executed international communication strategy; budget management; PR, CSR and corporate/brand content; developed market-specific materials and tools for 9 business units; oversaw international events and partnerships; led a cross-market marketing approach including a 10-month South Europe Marketing Coordinator stint.
Communication & Marketing Coordinator at Sothebyโ€™s International Realty, Paris
January 1, 2013 - January 1, 2017
Designed and deployed international and national digital/communications tools; managed websites; organized high-profile events and sponsorships; benchmarked competitors; increased website and content visibility.
Junior Project & Production Manager at Premium Events, Paris
January 1, 2011 - January 1, 2013
Managed project timelines, logistics and teams; produced roadshows and events for clients such as TF1, Nissan Leaf, MINI, Uniqlo, Celio, Nikon; budget control; led cross-disciplinary teams and vendor coordination.
Beauty Press Officer at Interparfums, Paris
January 1, 2009 - January 1, 2011
Managed international product launches; worked with press teams, agencies and bloggers; prepared press materials; organized PR events; maintained press relations and reporting; managed budgets.

Education

Digital Marketing Certificate at HEC Paris
January 1, 2019 - February 9, 2026
MBA in Luxury at ISC Paris
January 1, 2011 - January 1, 2012
Master in Marketing International at Inseec Bordeaux
January 1, 2007 - January 1, 2011

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Manufacturing, Real Estate & Construction, Healthcare
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    portfolio book projectsโ€ฆ