I'm a cross-disciplinary journalist and content producer who thrives at the intersection of storytelling, digital media, and audience engagement. I specialize in editorial planning, content creation, and coordinating cross-functional projects to deliver compelling narratives across platforms. I'm drawn to streaming, data-driven content strategies, and collaborative storytelling. I enjoy translating complex topics into accessible narratives for diverse audiences, whether remote or on the ground.

Aleksandra Potkina

I'm a cross-disciplinary journalist and content producer who thrives at the intersection of storytelling, digital media, and audience engagement. I specialize in editorial planning, content creation, and coordinating cross-functional projects to deliver compelling narratives across platforms. I'm drawn to streaming, data-driven content strategies, and collaborative storytelling. I enjoy translating complex topics into accessible narratives for diverse audiences, whether remote or on the ground.

Available to hire

I’m a cross-disciplinary journalist and content producer who thrives at the intersection of storytelling, digital media, and audience engagement. I specialize in editorial planning, content creation, and coordinating cross-functional projects to deliver compelling narratives across platforms.

I’m drawn to streaming, data-driven content strategies, and collaborative storytelling. I enjoy translating complex topics into accessible narratives for diverse audiences, whether remote or on the ground.

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Language

Russian
Fluent
English
Fluent
Spanish; Castilian
Advanced

Work Experience

English Teacher (children 3–12)
February 1, 2025 - Present
Developed communication and engagement strategies through interactive learning; designed age-appropriate activities and assessment tasks for children aged 3–12.
Social Media Manager at Motorsport Hackers
May 1, 2024 - December 1, 2024
Managed social media channels and newsletters (14,000 subscribers); improved performance metrics with CTR rising from 2% to 6%.
Editorial & Audiovisual Content Creator at Ludwig
December 1, 2023 - December 1, 2024
Produced editorial articles and visual storytelling pieces, including stop-motion video projects; collaborated on content production and creative communication projects.
Freelance Writer & Journalist at Surgut-Inter-Novosti / Sia Press, Russia
January 1, 2014 - January 1, 2018
Wrote articles, reports, and interviews for media outlets; Produced content for TV and radio formats; Supported editorial and digital publishing processes.
Freelance Writer & Journalist
January 1, 2020 - January 1, 2023
Produced articles and interviews on culture, society, travel, and contemporary topics; Translated complex themes into clear, accessible narratives.
English Teacher (children 3–12) at Self-employed, Barcelona
February 1, 2025 - Present
Developed communication and engagement strategies through interactive learning.
Social Media Manager at Motorsport Hackers, Barcelona
May 1, 2024 - December 1, 2024
Managed social media channels and newsletters (14,000 subscribers). Improved performance metrics, including CTR, from 2% to 6%.
Editorial & Audiovisual Content Creator at Ludwig, IT (remote)
December 1, 2023 - December 1, 2024
Produced editorial articles and audiovisual storytelling pieces, including top-motion video projects; Collaborated on content production and creative communication projects.
Freelance Writer & Journalist at Self-employed
January 1, 2020 - January 1, 2023
Produced articles and interviews on culture, society, travel, and contemporary topics; Translated complex themes into clear, accessible narratives.
Journalism & Media Production at Surgut-Inter-Novosti / Sia Press, Russia
January 1, 2014 - January 1, 2018
Wrote articles, reports, and interviews for media outlets; Produced content for TV and radio formats; Supported editorial and digital publishing processes.

Education

MA in Gender and Women's Studies at University of Bologna (Italy) / University of Oviedo (Spain)
January 1, 2021 - January 1, 2023
MA in Sociology and Gender Studies at St. Petersburg State University (Russia) / Exchange at University of Erfurt (Germany)
January 1, 2018 - January 1, 2020
BA in Journalism at Surgut State Pedagogical University (Russia)
January 1, 2014 - January 1, 2018
MA in Gender and Women's Studies at University of Bologna (Italy) / University of Oviedo (Spain)
January 1, 2021 - January 1, 2023
MA in Sociology and Gender Studies at St. Petersburg State University (Russia) + exchange at University of Erfurt (Germany)
January 1, 2018 - January 1, 2020
BA in Journalism at Surgut State Pedagogical University (Russia)
January 1, 2014 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet