I'm a results-driven communications professional with hands-on experience in social media marketing, content creation, and campaign development across corporate and startup environments. I translate data insights into engaging digital strategies, execute influencer partnerships, and manage cross-platform content ecosystems. I’m passionate about storytelling and audience psychology to elevate brand presence and growth. I value collaboration, adaptability, and delivering measurable results, even in fast-paced settings.

Savi Ayana

I'm a results-driven communications professional with hands-on experience in social media marketing, content creation, and campaign development across corporate and startup environments. I translate data insights into engaging digital strategies, execute influencer partnerships, and manage cross-platform content ecosystems. I’m passionate about storytelling and audience psychology to elevate brand presence and growth. I value collaboration, adaptability, and delivering measurable results, even in fast-paced settings.

Available to hire

I’m a results-driven communications professional with hands-on experience in social media marketing, content creation, and campaign development across corporate and startup environments. I translate data insights into engaging digital strategies, execute influencer partnerships, and manage cross-platform content ecosystems.

I’m passionate about storytelling and audience psychology to elevate brand presence and growth. I value collaboration, adaptability, and delivering measurable results, even in fast-paced settings.

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Language

English
Fluent

Work Experience

Head of Marketing Assistant at Valeo Health.me
June 1, 2024 - October 1, 2024
Supported the Head of Marketing in executing cross-platform social media and brand strategies across TikTok, Instagram, and LinkedIn; drove 100+ creator/influencer collaborations to expand brand visibility in the UAE wellness market; produced and edited short-form video content aligned with platform trends and optimized captions with SEO and trending hashtags; independently managed social media operations during leadership absence to ensure consistent output and growth; monitored performance metrics to inform data-driven content decisions.
Social Media Marketing Intern at Liwa ContentDriven
July 1, 2023 - November 1, 2023
Supported development and execution of content-driven marketing campaigns for clients including Emirates NBD, DAMAC, and Shell; collaborated with cross-functional teams to brainstorm creative campaign concepts; conducted market research to identify audience insights and trends; contributed to multiple client projects in fast-paced agency environments.
Social Media Marketing Internship at Liwa ContentDriven
July 1, 2023 - November 1, 2023
Supported development and execution of content-driven marketing campaigns for clients including Emirates NBD, DAMAC, and Shell; collaborated with cross-functional teams to brainstorm concepts aligned with client objectives and market trends; conducted market research and competitive analysis to identify insights and opportunities for optimization.
Amazon Prime Digital Ambassador at Amazon
February 1, 2023 - November 1, 2023
Represented and promoted Amazon Prime Student through strategic campus outreach, social media engagement, and in-person events; developed targeted promotional initiatives leveraging student demographics to communicate value and increase conversions; created engaging digital content and managed peer-to-peer marketing to enhance brand visibility within the student community; collaborated with cross-functional teams to plan campaigns and activations.
Content Creator at Tutorly.ai
January 1, 2022 - December 31, 2022
Created multi-platform digital content for TikTok, Instagram, and YouTube, tailoring strategies to platform trends to drive engagement and brand visibility; analyzed performance metrics to evaluate effectiveness and inform data-driven decisions that improved reach and overall content performance.
Philanthropic Marketing Specialist at CSU Bakersfield University Advancement Department
January 1, 2022 - December 31, 2022
Supported marketing strategies for philanthropic initiatives, developing impactful messaging and materials to increase donor engagement and demonstrate the value of contributions; collaborated with internal teams to align communications with institutional goals and contributed to donor relations and fundraising campaigns.

Education

Bachelor of Arts in Communications at San Francisco State University
January 1, 2021 - January 1, 2025
Degree in Mass Media Marketing/Content Creation at SAE Australian University of Dubai
January 1, 2022 - December 31, 2022
Bachelor of Arts in Arts Communications at San Francisco State University
January 1, 2021 - January 1, 2025
Degree in Mass Media Marketing/Content Creation at SAE Australian University of Dubai
January 1, 2022 - March 30, 2026

Qualifications

Neuro-linguistic Programming Practitioner (Certificate)
May 1, 2021 - August 1, 2021
Neuro-linguistic Programming Practitioner (Certificate)
May 1, 2021 - August 31, 2021

Industry Experience

Media & Entertainment, Healthcare, Education, Financial Services, Professional Services, Consumer Goods