S. Basil Javed
Hi there, I’m S. Basil Javedsenior, a performance marketing specialist with hands-on experience in direct-to-consumer (DTC) and e-commerce growth, startup marketing, and multi-channel campaigns.
About
Hi there, I’m S. Basil Javedsenior, a performance marketing specialist with hands-on experience in direct-to-consumer (DTC) and e-commerce growth, startup marketing, and multi-channel campaigns. I love turning data into actionable growth plans, and I’ve led campaigns from concept to scale across diverse markets.
I’ve lived and worked across Malaysia and Lithuania, collaborating with cross-cultural teams to build customer-centered brands. I enjoy blending analytics with creative storytelling to drive measurable results and to craft marketing strategies that resonate with real people.
- 8 years' experience
- Joined October 2025
Skills· 9
Languages
- EnglishFluent
- UrduFluent
- MalayBeginner
- LithuanianIntermediate
Industry experience
- Media & Entertainment
- Software & Internet
- Retail
- Education
- Professional Services
More experts
Work experience· 4 roles
Led performance marketing funnels for DTC and startup clients, sourced new products, conducted market and product research for customer avatars, wrote scripts for the creative team, produced landing page copy, and executed A/B testing (Google Optimize + Analytics) for CRO. Collaborated with the media buying team to test copies and targeting.
Supported marketing and administrative tasks, assisted with event coordination and communications, and contributed to daily marketing operations.
Wrote content for marketing and domain-related campaigns, supporting SEO and content strategy.
Education
Certifications and awards· 5
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