Hi there, I’m S. Basil Javedsenior, a performance marketing specialist with hands-on experience in direct-to-consumer (DTC) and e-commerce growth, startup marketing, and multi-channel campaigns. I love turning data into actionable growth plans, and I’ve led campaigns from concept to scale across diverse markets. I’ve lived and worked across Malaysia and Lithuania, collaborating with cross-cultural teams to build customer-centered brands. I enjoy blending analytics with creative storytelling to drive measurable results and to craft marketing strategies that resonate with real people.

S. Basil Javed

Hi there, I’m S. Basil Javedsenior, a performance marketing specialist with hands-on experience in direct-to-consumer (DTC) and e-commerce growth, startup marketing, and multi-channel campaigns. I love turning data into actionable growth plans, and I’ve led campaigns from concept to scale across diverse markets. I’ve lived and worked across Malaysia and Lithuania, collaborating with cross-cultural teams to build customer-centered brands. I enjoy blending analytics with creative storytelling to drive measurable results and to craft marketing strategies that resonate with real people.

Available to hire

Hi there, I’m S. Basil Javedsenior, a performance marketing specialist with hands-on experience in direct-to-consumer (DTC) and e-commerce growth, startup marketing, and multi-channel campaigns. I love turning data into actionable growth plans, and I’ve led campaigns from concept to scale across diverse markets.

I’ve lived and worked across Malaysia and Lithuania, collaborating with cross-cultural teams to build customer-centered brands. I enjoy blending analytics with creative storytelling to drive measurable results and to craft marketing strategies that resonate with real people.

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Language

English
Fluent
Urdu
Fluent
Malay
Beginner
Lithuanian
Intermediate

Work Experience

Digital Marketing Executive at Forward Pace (Malaysia / International Forward Pace)
November 1, 2022 - October 27, 2025
Led performance marketing funnels for DTC and startup clients, sourced new products, conducted market and product research for customer avatars, wrote scripts for the creative team, produced landing page copy, and executed A/B testing (Google Optimize + Analytics) for CRO. Collaborated with the media buying team to test copies and targeting.
Marketing and Administration Intern at Malaysia Methodist College KL
November 1, 2018 - October 27, 2025
Supported marketing and administrative tasks, assisted with event coordination and communications, and contributed to daily marketing operations.
Salesman + Online Marketplace Marketer at Ayubi Interglobe Marketing (Malaysia)
June 1, 2017 - October 27, 2025
Managed online marketplace listings and product catalogs, supported digital marketing initiatives, and contributed to revenue generation for marketplace channels.
Content Writer at Pakistan / International Domain Highway
March 1, 2018 - October 27, 2025
Wrote content for marketing and domain-related campaigns, supporting SEO and content strategy.

Education

Bachelor of Psychology (BA) at LCC International University, Lithuania
January 11, 2030 - May 1, 2021
Master's in Educational Management at Vytautas Magnus University, Lithuania
January 11, 2030 - June 1, 2024

Qualifications

Leader: Building Back a Better Europe - EC Youth
January 1, 2021 - October 27, 2025
EU Political Peer Support Dialogue Series
January 1, 2018 - October 27, 2025
10-week Workshop on Emotional First Aid to Peers
January 1, 2018 - October 27, 2025
Curriculum Design & Development - UNESCO IBE
June 1, 2024 - October 27, 2025
Google Ads Certification
January 11, 2030 - October 27, 2025

Industry Experience

Media & Entertainment, Software & Internet, Retail, Education, Professional Services