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Senior Art Director with 15+ years of experience leading integrated campaigns, brand systems, and visual storytelling across print, digital, broadcast, and environmental design. Known for mentoring designers, presenting to executive stakeholders, and translating client objectives into award-winning creative work—supported by 19 industry awards from leading Canadian and U.S. design and education bodies.…Senior Art Director with 15+ years of experience leading integrated campaigns, brand systems, and visual storytelling across print, digital, broadcast, and environmental design. Known for mentoring designers, presenting to executive stakeholders, and translating client objectives into award-winning creative work—supported by 19 industry awards from leading Canadian and U.S. design and education bodies.

Scott Gray

Art Director, 3D Visualizer, Brand Designer, +4

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Senior Art Director with 15+ years of experience leading integrated campaigns, brand systems, and visual storytelling across print, digital, broadcast, and environmental design. Known for mentoring designers, presenting to executive stakeholders, and translating client objectives into award-winning creative work—supported by 19 industry awards from leading Canadian and U.S. design and education bodies.…Senior Art Director with 15+ years of experience leading integrated campaigns, brand systems, and visual storytelling across print, digital, broadcast, and environmental design. Known for mentoring designers, presenting to executive stakeholders, and translating client objectives into award-winning creative work—supported by 19 industry awards from leading Canadian and U.S. design and education bodies.

Available to hire

Senior Art Director with 15+ years of experience leading integrated campaigns, brand systems, and visual storytelling across print, digital, broadcast, and environmental design.

Known for mentoring designers, presenting to executive stakeholders, and translating client objectives into award-winning creative work—supported by 19 industry awards from leading Canadian and U.S. design and education bodies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Product Designer / Creative Lead (Independent Contractor) at Evans Hunt

January 1, 2022 - December 31, 2025

Senior creative contributor to the historic Rogers-Shaw merger, leading art direction and visual design across both brands to create a cohesive new brand experience and support the seamless customer journey transition on Shaw.ca. Served as creative lead for Rogers residential campaigns, guiding visual design and user experience from concept to launch and presenting strategy and rationale to executive stakeholders. Embedded with the Shaw team to lead visual design for high-volume product pages, developing and implementing a campaign template system to streamline content updates and improve team efficiency.

Independent Art Director / Designer at Gray Matter Design

January 1, 2022 - Present

Provided senior art direction and design services on a project basis, leading concept development, visual design, and creative execution across digital, print, and brand work. Partnered with creative directors and cross-functional teams to develop integrated campaigns, brand systems, and visual identity, translating client business objectives into creative strategy and execution. Produced 3D product visualization and animation for digital campaigns and packaging to deliver flexible, high-quality product imagery.

Creative Services Specialist (Art Director) at Bow Valley College

January 1, 2019 - December 31, 2022

Spearheaded creative execution of a year-long institutional rebrand in partnership with the agency of record, rolling out a new visual identity system across seven schools and all physical and digital assets. Conceptualized and art-directed multiple award-winning marketing campaigns that boosted audience engagement and achieved institutional objectives in the education sector. Directed high-profile creative productions including art-directed national commercials and led photoshoots from location scouting through final execution. Developed creative strategies for major brand initiatives while managing timelines and budgets.

Creative Team Lead (Art Director) at Bow Valley College

January 1, 2016 - December 31, 2019

Led and mentored a multi-disciplinary team of seven creatives (designers, copywriters, photographers, videographers), managing performance reviews, project timelines, and creative budget. Developed and pitched cohesive creative strategies directly to senior stakeholders, securing buy-in and overseeing the lifecycle of content from concept to execution. Art-directed major national campaigns and managed external vendors, including leading TV commercials and overseeing large-scale photoshoots through post-production. Conceptualized and guided integrated campaigns that earned industry awards for creative excellence and commercial effectiveness.

Senior Graphic & Web Designer at Quantum Design

January 1, 2014 - December 31, 2016

Achieved prominent industry recognition for creative excellence, including a project featured by Adobe for innovative design and execution. Led client consultations to define business objectives, creating strategic creative briefs and delivering end-to-end design for comprehensive campaigns and digital platforms. Designed and developed user-centric websites to enhance brand narratives and drive user interaction across a diverse client portfolio. Directed and produced visual communications across media while maintaining brand consistency and effective messaging.

Senior Visual Communications Designer at reBox Creative

January 1, 2013 - December 31, 2014

Drove end-to-end design of integrated B2B campaigns, creating high-impact digital ads, sales collateral, and websites aligned to sales and lead generation goals. Designed strategic packaging solutions that strengthened brand presence in competitive B2B markets and communicated product benefits. Developed cohesive brand positioning and visual storytelling to clarify client value propositions and support measurable revenue growth.