I'm Scott Melnyk, a Senior Media Buyer and Digital Marketing Strategist with 15+ years of paid media experience helping service-based businesses grow through smart paid advertising, lead generation, and conversion optimization. I specialize in scaling campaigns on Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn, and Local Service Ads, turning consumer psychology and data into high-impact funnels and measurable results.

I'm Scott Melnyk, a Senior Media Buyer and Digital Marketing Strategist with 15+ years of paid media experience helping service-based businesses grow through smart paid advertising, lead generation, and conversion optimization. I specialize in scaling campaigns on Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn, and Local Service Ads, turning consumer psychology and data into high-impact funnels and measurable results.

Available to hire

I’m Scott Melnyk, a Senior Media Buyer and Digital Marketing Strategist with 15+ years of paid media experience helping service-based businesses grow through smart paid advertising, lead generation, and conversion optimization.

I specialize in scaling campaigns on Google Ads, Meta (Facebook/Instagram) Ads, LinkedIn, and Local Service Ads, turning consumer psychology and data into high-impact funnels and measurable results.

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Language

English
Fluent

Work Experience

CEO & Founder at EYECON Visual Inc.
January 1, 1994 - Present
Founded and established the business in 1994. Began as a graphic design & print company and grew into a multifaceted multimedia firm delivering corporate communications in print, website development, and video production & animation with over 300 clients.
Founder & Digital Marketing Consultant at 360 Media Consulting
January 1, 2019 - Present
Manage paid advertising campaigns across Google Ads, Facebook & Instagram Ads, and LinkedIn Ads. Develop lead generation strategies for service-based businesses across multiple industries. Oversee conversion tracking, campaign optimization, reporting, and customer acquisition strategy.

Education

Computer Systems Technology at Northern Alberta Institute of Technology
January 1, 1988 - January 1, 1990
Google Ads Certification at Google Partners
January 11, 2030 - June 8, 2026

Qualifications

Google Ads Certification
January 11, 2030 - June 8, 2026
Google Ads Certification
January 11, 2030 - June 8, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services