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I’m a Marketing and Social Media Manager, and fitness enthusiast with over 10 years of experience across the health, fitness, and lifestyle space. My career has been built on a combination of hands-on industry experience and a deep understanding of consumer behaviour — particularly within the gym, wellness, and membership-based business models. I currently lead marketing and social media strategy for Plus Fitness, where I focus on driving brand awareness, member acquisition, and community engagement through high-performing digital campaigns, content strategy, and local area marketing. I’ve successfully managed campaigns ranging from new club pre-sales and grand openings to national promotions and retention-focused initiatives. My strengths lie in building brands that feel human, creating content that converts, and developing strategies that balance commercial results with genuine connection. I’m particularly passionate about working with brands in fitness, wellness, and lifestyle who want to create meaningful impact and long-term growth.…I’m a Marketing and Social Media Manager, and fitness enthusiast with over 10 years of experience across the health, fitness, and lifestyle space. My career has been built on a combination of hands-on industry experience and a deep understanding of consumer behaviour — particularly within the gym, wellness, and membership-based business models. I currently lead marketing and social media strategy for Plus Fitness, where I focus on driving brand awareness, member acquisition, and community engagement through high-performing digital campaigns, content strategy, and local area marketing. I’ve successfully managed campaigns ranging from new club pre-sales and grand openings to national promotions and retention-focused initiatives. My strengths lie in building brands that feel human, creating content that converts, and developing strategies that balance commercial results with genuine connection. I’m particularly passionate about working with brands in fitness, wellness, and lifestyle who want to create meaningful impact and long-term growth.

Scott Thammavong

Content Producer, Marketing Strategist, Content Creator, +2

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I’m a Marketing and Social Media Manager, and fitness enthusiast with over 10 years of experience across the health, fitness, and lifestyle space. My career has been built on a combination of hands-on industry experience and a deep understanding of consumer behaviour — particularly within the gym, wellness, and membership-based business models. I currently lead marketing and social media strategy for Plus Fitness, where I focus on driving brand awareness, member acquisition, and community engagement through high-performing digital campaigns, content strategy, and local area marketing. I’ve successfully managed campaigns ranging from new club pre-sales and grand openings to national promotions and retention-focused initiatives. My strengths lie in building brands that feel human, creating content that converts, and developing strategies that balance commercial results with genuine connection. I’m particularly passionate about working with brands in fitness, wellness, and lifestyle who want to create meaningful impact and long-term growth.…I’m a Marketing and Social Media Manager, and fitness enthusiast with over 10 years of experience across the health, fitness, and lifestyle space. My career has been built on a combination of hands-on industry experience and a deep understanding of consumer behaviour — particularly within the gym, wellness, and membership-based business models. I currently lead marketing and social media strategy for Plus Fitness, where I focus on driving brand awareness, member acquisition, and community engagement through high-performing digital campaigns, content strategy, and local area marketing. I’ve successfully managed campaigns ranging from new club pre-sales and grand openings to national promotions and retention-focused initiatives. My strengths lie in building brands that feel human, creating content that converts, and developing strategies that balance commercial results with genuine connection. I’m particularly passionate about working with brands in fitness, wellness, and lifestyle who want to create meaningful impact and long-term growth.

Available to hire

I’m a Marketing and Social Media Manager, and fitness enthusiast with over 10 years of experience across the health, fitness, and lifestyle space. My career has been built on a combination of hands-on industry experience and a deep understanding of consumer behaviour — particularly within the gym, wellness, and membership-based business models.

I currently lead marketing and social media strategy for Plus Fitness, where I focus on driving brand awareness, member acquisition, and community engagement through high-performing digital campaigns, content strategy, and local area marketing. I’ve successfully managed campaigns ranging from new club pre-sales and grand openings to national promotions and retention-focused initiatives.

My strengths lie in building brands that feel human, creating content that converts, and developing strategies that balance commercial results with genuine connection.

I’m particularly passionate about working with brands in fitness, wellness, and lifestyle who want to create meaningful impact and long-term growth.

Skills

Copywriting

CRM

Email Marketing

Experience Level

Copywriting

Intermediate

CRM

Intermediate

Email Marketing

Intermediate

Language

English

Fluent

Work Experience

Sales Manager & Social Media/Marketing Coordinator at Plus Fitness (Multiple Locations)

November 1, 2022 - Present

Managed membership sales and delegated tasks to team members to ensure sales targets and KPIs were met. Provided office support (email/phone inquiries) to members and potential clients, addressing their concerns and enquiries. Measured performance in retaining members/clients to help prevent loss within the club. Identified and informed higher management of compliance issues and safety risks through daily, weekly, and monthly audits. Drove marketing and social media initiatives in alignment with club targets.

Club Manager at Anytime Fitness (Multiple Locations)

October 1, 2021 - December 31, 2022

Strong focus on customer satisfaction, with the ability to address member inquiries and resolve complaints. Proficiency in overseeing day-to-day operations of the gym, including facility maintenance, equipment upkeep, scheduling, and staffing. Driving membership sales, retention initiatives, and promotional campaigns. Capacity to identify issues, develop solutions, and implement corrective actions to address operational challenges and staff.

Club Manager at Plus Fitness Guildford West

August 1, 2020 - July 31, 2021

Oversaw daily gym operations, member engagement, and staff management to ensure quality service and sales performance.

Retail Sales Assistant at Tarocash Warwick Farm

July 1, 2019 - December 31, 2020

Greeted customers, built rapport, addressed inquiries, and assisted with product selection. Assisted in achieving sales targets through cross-selling and upselling. Used CRM to manage leads and maintain customer records; followed up with leads via phone and email.

Membership Sales Consultant & Administration at Plus Fitness Fairfield

October 1, 2015 - February 29, 2020

Managed membership sales, created member packages, negotiated terms, and provided CRM-driven lead management. Followed up with leads and maintained customer records; supported administrative tasks and audits as needed.