Senior Digital Marketer with 20+ years of experience in social media management, email marketing, content optimization, and performance-driven campaigns. Adept at crafting engaging digital experiences, analyzing data to refine strategies, and delivering measurable results for brands across industries. Passionate about remote collaboration, leveraging creativity and analytics to boost online presence, drive engagement, and convert audiences.
My career has been built on a hands-on, results-oriented approach, combining technical skills (SEO, content editing, analytics) with creative storytelling to maximize impact. I thrive in fast-paced, autonomous environments and excel at managing end-to-end digital marketing campaigns—from strategy to execution.
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Managed traffic acquisition budgets of up to €250K for various business units while maintaining ROI
Responsible for traffic acquisition for the Adthink group with a budget of up to €1M/month. For the entire group while maintaining ROI
Product manager in various areas of affiliate marketing
Improvement in SEO by an average of +49% (GSC, SEMrush, content and link creation).
Purchase of traffic via paid media with budgets ranging from £100 to £5K/month, respecting ROI. With performance improvements of 38% to +800%.
Implementation of email sequences for follow-ups, loyalty and engagement.
Conversion optimisation with A/B testing, with an average gain of +43%.
Affiliate management in various fields, heading a network of 13 websites.
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