I'm a digital marketing professional with 7+ years of agency-side experience building and executing social media campaigns that drive audience growth and engagement. I excel at shaping messaging, guiding creative direction, and working with cross-functional teams to produce on-brand content. I regularly analyze campaign metrics in GA4 and other tools to refine strategy, and I thrive delivering results in remote, multi-timezone environments. I enjoy collaborating with stakeholders across marketing, design, and product to implement data-driven audience targeting and personalized experiences. I'm comfortable working in mission-driven settings and adapting quickly as priorities evolve, always focused on clear reporting and measurable impact.

Emerance Sebikali

I'm a digital marketing professional with 7+ years of agency-side experience building and executing social media campaigns that drive audience growth and engagement. I excel at shaping messaging, guiding creative direction, and working with cross-functional teams to produce on-brand content. I regularly analyze campaign metrics in GA4 and other tools to refine strategy, and I thrive delivering results in remote, multi-timezone environments. I enjoy collaborating with stakeholders across marketing, design, and product to implement data-driven audience targeting and personalized experiences. I'm comfortable working in mission-driven settings and adapting quickly as priorities evolve, always focused on clear reporting and measurable impact.

Available to hire

I’m a digital marketing professional with 7+ years of agency-side experience building and executing social media campaigns that drive audience growth and engagement. I excel at shaping messaging, guiding creative direction, and working with cross-functional teams to produce on-brand content. I regularly analyze campaign metrics in GA4 and other tools to refine strategy, and I thrive delivering results in remote, multi-timezone environments.

I enjoy collaborating with stakeholders across marketing, design, and product to implement data-driven audience targeting and personalized experiences. I’m comfortable working in mission-driven settings and adapting quickly as priorities evolve, always focused on clear reporting and measurable impact.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Digital Marketing Team Lead at Vibes Digital Media
October 1, 2025 - Present
Develop and execute social media and content campaigns for client accounts across five countries, leading a team of 6 to 10 digital marketers to deliver on engagement and growth goals. Conduct discovery and audience research to shape messaging and creative direction for each account, using data driven insights to keep campaigns aligned with audience needs. Monitor campaign performance regularly and provide clear analytics reporting to stakeholders, recommending adjustments to improve engagement and reach. Manage a fully remote, cross-timezone team independently, establishing workflows that improved on time delivery and consistency of creative execution.
Digital Marketing Consultant at Marketing Agency (IBM Cloud and AI Account)
January 1, 2021 - October 1, 2025
Led social media and content strategy for IBM Cloud and AI, aligning messaging with audience needs and driving 185 percent year over year organic traffic growth. Directed creative teams on content and asset development, coordinating with designers, writers, and developers to keep campaigns on brand and on schedule. Created supporting graphics and promotional assets in Canva and made routine WordPress content updates to keep website messaging accurate and aligned with active campaigns. Built audience segmentation and personalization strategies that improved engagement by 25 percent and generated 4M plus monthly impressions across social platforms. Analyzed campaign performance data regularly, translating insights into clear reports and recommendations that guided ongoing content and messaging decisions. Managed timelines and stakeholder communication independently, implementing automation workflows that cut campaign deployment time by 40 percent.
Digital Marketing and Communications Specialist at Emory University
August 1, 2018 - December 1, 2020
Developed and executed data driven marketing campaigns that grew digital engagement by 60 percent, applying rigorous A/B testing and audience analysis to continuously optimize messaging. Coordinated 30 plus on campus and virtual events and campaigns, tracking performance through analytics and maintaining timely stakeholder updates.

Education

Bachelor of Arts in Sociology and Economics at Emory University
August 14, 2017 - December 19, 2019

Qualifications

Google Digital Marketing and E-commerce Certificate
January 11, 2030 - July 3, 2026
Google Ads Certification
January 11, 2030 - July 3, 2026
GA4 Certification
January 11, 2030 - July 3, 2026
HubSpot Marketing Certification
January 11, 2030 - July 3, 2026
Canva Certification
January 11, 2030 - July 3, 2026
Google Digital Marketing and E-commerce Certificate
January 11, 2030 - July 3, 2026
Google Ads Certification
January 11, 2030 - July 3, 2026
GA4 Certification
January 11, 2030 - July 3, 2026
HubSpot Marketing Certification
January 11, 2030 - July 3, 2026
Canva Certification
January 11, 2030 - July 3, 2026

Industry Experience

Media & Entertainment, Software & Internet, Education, Professional Services