Available to hire
Creative digital marketer and social media strategist with experience across social-first content strategy, platform-native storytelling, copywriting, and performance-led optimization. Skilled in translating audience behavior, internet culture, and consumer insight into engaging content across Instagram, TikTok, and digital communities.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Language
English
Fluent
Turkish
Fluent
Work Experience
Co-Founder & Digital Brand Strategist at Femme Collective
May 1, 2026 - PresentBuilt the positioning and tone for a women-focused events community in London. Developed the digital launch strategy across Instagram and TikTok, shaping content pillars, campaign messaging and platform-native storytelling. Led all social content, copy and visual direction, building a consistent community-first brand presence across digital touchpoints.
Brand Strategist at Green Garnish Creative
February 1, 2026 - PresentDeveloped a social-first content strategy for a fashion brand, shifting from product-led posts to culturally driven storytelling. Planned Instagram and TikTok campaigns, defined creative direction, content formats and messaging; led content across digital touchpoints; built a brand voice across digital touchpoints.
Brand Audit at Lululemon & Alo Yoga
January 1, 2025 - April 1, 2025Evaluated brand consistency across core customer touchpoints and compared it against Alo Yoga’s aspirational positioning; identified strengths, gaps and long-term competitive advantages.
Brand Architecture Strategy at Mercato Metropolitano
January 1, 2025 - April 1, 2025Led a brand architecture initiative for a major urban market venue, defining platform-specific content pillars and campaign messaging to drive engagement and footfall.
Brand Architecture Strategy at Dr. Shiban & Prof. Bengal
January 1, 2025 - April 1, 2025Developed a differentiated brand house and positioning, enabling senior experts to leverage existing brand equity while establishing a distinct positioning for a cat ownership-focused narrative. Translated strategic insights into social-first storytelling and community-driven content.
Digital Strategy at Royal Ballet & Opera House
September 1, 2024 - December 1, 2024Designed a digital strategy to reach younger audiences, mapped a full-funnel content program and created a scalable content pipeline across social and evergreen formats.
Editor at Türkiye Today
March 1, 2024 - October 1, 2024Shaped editorial positioning by identifying high-interest topics and aligning content with audience demand. Translated SEO and performance data into content strategy, doubling organic traffic within 72 days. Produced high-impact digital content across analytical and evergreen formats, strengthening audience growth and search visibility. Achieved top-ranking Google positions through SEO-led copy, content structuring, and audience-focused storytelling.
Editor at Turkiye Today
March 1, 2024 - October 1, 2024Shaped editorial positioning by identifying high-interest topics and aligning content with audience demand. Translated SEO and performance data into content strategy; produced high-impact editorial content across analytics and evergreen formats; achieved top-ranking Google positions through SEO and content structuring.
Business Development Manager at Atay Mobility
October 1, 2023 - March 1, 2024Identified an underserved elderly mobility segment and repositioned the brand from luxury to functional necessity. Drove a 20% increase in quarterly sales through strategic product and market alignment. Expanded the product portfolio by 12% through supplier sourcing and commercial strategy.
Project Coordinator at Demir Savun
May 1, 2023 - March 1, 2024Coordinated cross-functional teams across international projects, ensuring timely execution. Managed communication between internal teams and global stakeholders. Supported the setup of large-scale production facilities in line with regulatory standards of the National Defence Ministry.
Editorial Coordinator at Turkish Policy Quarterly
September 1, 2021 - September 1, 2023Led content coordination and contributed to high-level policy-related publication planning. Built contributor pipelines and supported editorial workflows to ensure timely delivery of policy insights.
Public Policy Consultant at PwC
July 1, 2020 - July 1, 2021Led policy and market analyses, identified strategic gaps and opportunities for public sector clients. Translated complex qualitative research into actionable insights and contributed to high-level advisory reports.
Research Assistant at Bilkent University
June 1, 2019 - June 1, 2020Gathered and analyzed data for cross-institutional academic research projects. Applied research methodologies to systematically structure and interpret information. Edited and formatted reports for publicat ion, ensuring academic accuracy and consistency.
Writer, Diplomatic Observer at Diplomatic Observer
February 1, 2019 - March 1, 2021Crafted multilingual news reporting and creative storytelling for international audiences. Engaged in ambassadors' receptions, transforming insights into compelling and culturally relevant articles. Created content generating engagement for diplomacy and culture topics on social media.
Education
MSc Digital Marketing at King's College London
September 1, 2024 - September 1, 2025BSc at Bilkent University
August 1, 2015 - June 1, 2020MSc Digital Marketing at King's College London
September 1, 2024 - September 1, 2025BSc International Relations & Psychology at Bilkent University
August 1, 2015 - June 1, 2020Qualifications
IELTS
January 11, 2030 - July 16, 2026Certified Personal Trainer
January 11, 2030 - July 16, 2026Pilates Instructor
January 11, 2030 - July 16, 2026Industry Experience
Media & Entertainment, Professional Services, Education, Retail, Software & Internet, Consumer Goods
Hire a Brand Strategist
We have the best brand strategist experts on Twine. Hire a brand strategist in London today.