Worldwide Infrared: listing improvements and PPC expansion

The work began with product presentation and listing improvements: new photography, rewritten product copy and variations joined under parent listings. PPC targeting was then expanded to support the improved listings.

The original client portfolio reports one-year revenue growth of 1,601% and growth in units sold of 1,427%, from a low starting Amazon sales base. It also reports 9% average monthly TACOS. Growth figures are rounded; the 9% is the reported average monthly ratio, not a newly calculated annual weighted TACOS.

This is a selected prior case based on the original client portfolio. Raw account exports and exact comparator dates have not been independently rechecked. Listing and PPC changes were combined, so the contribution of each is not isolated. These results are not a guarantee of future performance.