I’m a Swiss-based graphic designer with 6+ years of experience crafting bold, detail-driven visual identities for brands that dare to stand out. From hand-drawn elements to digital interfaces, I blend creativity with structure to build cohesive, memorable experiences — whether it’s for print, social media, or immersive storytelling. I thrive in collaborative, fast-paced environments working directly with founders, startups, and international teams to turn ideas into visual realities. When I’m not designing, you’ll find me sketching in my notebook, exploring Swiss landscapes, or sipping coffee while refining the perfect layout. Let’s create something distinctive together.

Selma Farhan

I’m a Swiss-based graphic designer with 6+ years of experience crafting bold, detail-driven visual identities for brands that dare to stand out. From hand-drawn elements to digital interfaces, I blend creativity with structure to build cohesive, memorable experiences — whether it’s for print, social media, or immersive storytelling. I thrive in collaborative, fast-paced environments working directly with founders, startups, and international teams to turn ideas into visual realities. When I’m not designing, you’ll find me sketching in my notebook, exploring Swiss landscapes, or sipping coffee while refining the perfect layout. Let’s create something distinctive together.

Available to hire

I’m a Swiss-based graphic designer with 6+ years of experience crafting bold, detail-driven visual identities for brands that dare to stand out. From hand-drawn elements to digital interfaces, I blend creativity with structure to build cohesive, memorable experiences — whether it’s for print, social media, or immersive storytelling.

I thrive in collaborative, fast-paced environments working directly with founders, startups, and international teams to turn ideas into visual realities. When I’m not designing, you’ll find me sketching in my notebook, exploring Swiss landscapes, or sipping coffee while refining the perfect layout.

Let’s create something distinctive together.

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Language

French
Fluent
English
Advanced
German
Beginner

Work Experience

Community Manager & Graphic Designer at La Société
January 1, 2025 - Present
Develop visual identities and print materials; design engaging social media content aligned with brand strategy.
Graphic Designer & Digital Strategy Lead at SportsConnexion (Dinophysio)
January 1, 2022 - January 1, 2025
Conceptualize and oversee editorial and promotional materials; plan and manage photo/video shoots for marketing campaigns; lead creative projects including planning, budgeting, and deadline management.
Co-founder & Graphic Designer at SDV_SF
January 1, 2022 - Present
Designed visual identities and graphic concepts for clients including Ayo+504, Paris Gallery Map, Buckichoc, and R.Galleria; coordinated editorial and multimedia content creation; collaborated with international creative teams.
Graphic Designer & Community Manager at Galerie Transplantation
January 1, 2020 - January 1, 2023
Developed consistent visual identities for exhibitions; designed print materials (catalogs, posters, flyers) and digital assets; managed Instagram and TikTok content calendars and engagement.
Junior Artistic Director at Havas Groupe
January 1, 2021 - January 1, 2021
Led print and digital campaigns for Nespresso and CFF; ensured visual consistency across marketing and production teams; adapted designs to technical constraints of various media formats.
Graphic Designer at Body’minute/JCDA
January 1, 2020 - January 1, 2020
Developed comprehensive graphic charters and packaging/print materials; created web and commercial graphic elements; designed brochures, POS materials, posters, and promotional assets.
Digital Art Direction Intern at L’Officiel Magazine
January 1, 2018 - January 1, 2018
Produced interactive content for web and social media platforms; contributed to the visual development of editorial and advertising campaigns; retouched images to ensure professional quality and aesthetic coherence.

Education

Bachelor in Graphic Design and Visual Communication at ECAL – École Cantonale d’Art de Lausanne, Switzerland
January 11, 2030 - January 1, 2018
CFC Graphic Designer with Professional Maturity at ERACOM – École Romande d’Art et de Communication, Lausanne, Switzerland
January 11, 2030 - January 1, 2015
Digital Marketing Certification at Google Digital Workshop
January 1, 2022 - January 1, 2022

Qualifications

Digital Marketing Certification
January 1, 2022 - January 19, 2026
CFC Graphic Designer with Professional Maturity
January 11, 2030 - January 1, 2015

Industry Experience

Media & Entertainment, Professional Services, Retail, Education