Hi, I’m Seyid, a strategic digital media professional with a passion for creating campaigns that drive measurable results. I lead digital media planning and optimization across the Caucasus and Central Asia for FMCG brands, balancing creative ideas with rigorous data analysis to maximize impact on platforms like Meta, Google, and TikTok, as well as programmatic channels. I’m known for turning complex data into actionable insights that fuel growth and stronger brand visibility. In fast-paced agency environments, I’ve built strong client relationships and delivered multi-channel campaigns from planning to execution. I thrive on collaboration, continuous learning, and bringing innovative, data-driven solutions to life for diverse client portfolios.

Seyidagha Taghiyev

Hi, I’m Seyid, a strategic digital media professional with a passion for creating campaigns that drive measurable results. I lead digital media planning and optimization across the Caucasus and Central Asia for FMCG brands, balancing creative ideas with rigorous data analysis to maximize impact on platforms like Meta, Google, and TikTok, as well as programmatic channels. I’m known for turning complex data into actionable insights that fuel growth and stronger brand visibility. In fast-paced agency environments, I’ve built strong client relationships and delivered multi-channel campaigns from planning to execution. I thrive on collaboration, continuous learning, and bringing innovative, data-driven solutions to life for diverse client portfolios.

Available to hire

Hi, I’m Seyid, a strategic digital media professional with a passion for creating campaigns that drive measurable results. I lead digital media planning and optimization across the Caucasus and Central Asia for FMCG brands, balancing creative ideas with rigorous data analysis to maximize impact on platforms like Meta, Google, and TikTok, as well as programmatic channels. I’m known for turning complex data into actionable insights that fuel growth and stronger brand visibility.

In fast-paced agency environments, I’ve built strong client relationships and delivered multi-channel campaigns from planning to execution. I thrive on collaboration, continuous learning, and bringing innovative, data-driven solutions to life for diverse client portfolios.

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Language

Azerbaijani
Fluent
English
Advanced
Turkish
Advanced
Russian
Intermediate

Work Experience

Digital Media Planner at Starcom Azerbaijan (P&G CAR)
August 1, 2025 - August 1, 2025
Directed and optimized multi-million-pound digital media budgets, ensuring efficiency and growth across FMCG categories. Formulated and executed fiscal-year strategies across diverse digital channels with verification and advanced measurement frameworks. Achieved +7% higher engagement and +3.4% cost efficiency versus benchmarks, delivering actionable insights that strengthened P&G’s media investments. Pioneered TikTok performance campaigns for a regional banking client, acquiring over 50,000 new users with industry-leading conversion rates.
Digital Media Buyer at Starcom Azerbaijan (P&G CAR)
June 1, 2024 - June 1, 2024
Executed digital media buying strategies for P&G across Meta, Google, TikTok, and programmatic channels, with a focus on performance-driven campaigns that delivered measurable results.
Research Intern at Starcom Azerbaijan
December 1, 2023 - December 1, 2023
Conducted comprehensive market and media research to support FMCG client campaigns, assisted with data analysis and reporting, and gained hands-on experience with media planning tools and agency workflows.
Student Intern at Azerbaijan Public Employment Agency
June 1, 2023 - June 1, 2023
Assisted with administrative tasks, data entry, and client support to facilitate employment services.
Team Member at GFC (Global Food Company)
September 1, 2022 - September 1, 2022
Ensured adherence to food safety protocols and maintained quality standards across operations. Supported efficient operations in a fast-paced environment.

Education

Master of Business Administration - Digital Marketing at Azerbaijan State University of Economics (UNEC)
January 1, 2023 - January 1, 2025
Bachelor of Business Administration at Azerbaijan State University of Economics (UNEC)
January 1, 2019 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet