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I'm Simone Gatti, a data-driven Head of Growth with 12+ years of experience scaling acquisition, funnel, and revenue for B2B SaaS. I manage $500k+ annual paid media budgets and have built hybrid PLG and SLG growth engines generating 1,500–2,500 qualified leads per month to support $40M+ ARR platforms. I'm passionate about attribution modeling, funnel optimization, and AI-assisted growth workflows. I align marketing, product, and sales to deliver predictable, scalable revenue across the customer lifecycle and continuously optimize performance across channels and stages.…I'm Simone Gatti, a data-driven Head of Growth with 12+ years of experience scaling acquisition, funnel, and revenue for B2B SaaS. I manage $500k+ annual paid media budgets and have built hybrid PLG and SLG growth engines generating 1,500–2,500 qualified leads per month to support $40M+ ARR platforms. I'm passionate about attribution modeling, funnel optimization, and AI-assisted growth workflows. I align marketing, product, and sales to deliver predictable, scalable revenue across the customer lifecycle and continuously optimize performance across channels and stages.

Simone Gatti

Growth Marketer, Marketing Strategist, Marketing Consultant, +4

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I'm Simone Gatti, a data-driven Head of Growth with 12+ years of experience scaling acquisition, funnel, and revenue for B2B SaaS. I manage $500k+ annual paid media budgets and have built hybrid PLG and SLG growth engines generating 1,500–2,500 qualified leads per month to support $40M+ ARR platforms. I'm passionate about attribution modeling, funnel optimization, and AI-assisted growth workflows. I align marketing, product, and sales to deliver predictable, scalable revenue across the customer lifecycle and continuously optimize performance across channels and stages.…I'm Simone Gatti, a data-driven Head of Growth with 12+ years of experience scaling acquisition, funnel, and revenue for B2B SaaS. I manage $500k+ annual paid media budgets and have built hybrid PLG and SLG growth engines generating 1,500–2,500 qualified leads per month to support $40M+ ARR platforms. I'm passionate about attribution modeling, funnel optimization, and AI-assisted growth workflows. I align marketing, product, and sales to deliver predictable, scalable revenue across the customer lifecycle and continuously optimize performance across channels and stages.

Available to hire

I’m Simone Gatti, a data-driven Head of Growth with 12+ years of experience scaling acquisition, funnel, and revenue for B2B SaaS. I manage $500k+ annual paid media budgets and have built hybrid PLG and SLG growth engines generating 1,500–2,500 qualified leads per month to support $40M+ ARR platforms.

I’m passionate about attribution modeling, funnel optimization, and AI-assisted growth workflows. I align marketing, product, and sales to deliver predictable, scalable revenue across the customer lifecycle and continuously optimize performance across channels and stages.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Italian

Fluent

Spanish; Castilian

Advanced

French

Beginner

Work Experience

Senior Manager, Demand Generation at Bridge

March 1, 2021 - February 28, 2026

Remote; B2B SaaS growth leader responsible for global growth and demand generation strategy across two SaaS platforms operating under freemium PLG and sales-assisted SLG models. Managed $500k+ annual paid media budgets (Google Ads, LinkedIn Ads, Meta); generated 1,500–2,500 qualified leads per month; achieved CPLs of $120–$180 (Active Prospect SLG) and $12–$18 (Lead Bridge PLG freemium); influenced ~$8M+ annual sales pipeline; supported $40M+ ARR; reduced CAC by 32% through funnel optimization, targeting, and experimentation; led a team of 6 marketers and managed 2 external agencies.

Digital Marketing Manager at Demand Generation Agency - Bergamo, Italy

March 1, 2016 - March 1, 2021

Led acquisition and growth strategy for 20+ B2B companies across international markets. Generated 300–800 leads per month; improved conversion by 25–60% through funnel and lifecycle optimization; managed paid media, GTM execution, and growth experimentation.