Hi, I'm Allan. I have eight years of experience in game advertising video production and have worked on the promotion and release of hundreds of game projects, covering game genres such as MMO, RPG, casual, and social games. I'm proficient in game advertising production, data analysis, and advertising creativity on Google and Facebook. You can discuss with me all the details of mobile game advertising video production.…

Shaohua Wang

Hi, I'm Allan. I have eight years of experience in game advertising video production and have worked on the promotion and release of hundreds of game projects, covering game genres such as MMO, RPG, casual, and social games. I'm proficient in game advertising production, data analysis, and advertising creativity on Google and Facebook. You can discuss with me all the details of mobile game advertising video production.…

Available to hire

Hi, I’m Allan. I have eight years of experience in game advertising video production and have worked on the promotion and release of hundreds of game projects, covering game genres such as MMO, RPG, casual, and social games. I’m proficient in game advertising production, data analysis, and advertising creativity on Google and Facebook. You can discuss with me all the details of mobile game advertising video production.

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Work Experience

Design Team Manager at BlueFocus Intelligent Communications Group Co., Ltd
August 1, 2022 - August 1, 2025
Participated in the proxy-placement business for hundreds of games across categories including social apps, games, and AI chat. Worked with products such as Fantasy City, The God of Study, Ace Second-hand Cars, The Tale of Dragonland, Nameless Jianghu (MMO/RPG), and AI/social products AiLady, Amor, Jollyhi. Personally responsible for creating advertising materials, video editing, and post-processing, delivering high-quality ads in collaboration with the team.
Senior Game Designer at Shanghai Foyo Culture&Entertainment Co., Ltd
January 1, 2020 - July 1, 2022
Participated in pre-market product analysis, monitoring market trends of competing titles, identifying unique selling points, analyzing target audience behavior, and formulating advertising and promotion strategies aligned with the publisher's requirements. Primarily responsible for creating traffic-buying videos for Google and Twitter, producing promotional PVs and store homepage videos, game traffic-buying videos, and KOL interaction videos. Led outsourced advertising communications and planning, and supervised creative direction. Focused on CTR and CVR optimization and data-driven refinement of ad materials.
Advertising Designer at Beijing Leyshine Technology Co., Ltd / Beijing Riley Technology Co., Ltd
January 1, 2017 - December 1, 2019
Produced video advertising materials and promotional videos for company's social products on overseas channels (Google, Facebook, TikTok). Participated in data collation/analysis of placement materials, summarizing creative video data reports (CTR, CVR, ROI) and collaborating with placement staff to plan material production for markets including India, Southeast Asia, the Middle East, and Turkey. Involved in shooting and editing creative videos to ensure advertising effectiveness.

Education

Bachelor's at Hebei University
June 1, 2013 - September 1, 2017

Qualifications

QuickFrame Marketplace Onboarding Certification
January 11, 2030 - March 19, 2026

Industry Experience

Gaming, Media & Entertainment, Software & Internet, Professional Services