I am Shafira Deasy Hikmawati, a copywriter, scriptwriter, and voice-over talent based in Jakarta, Indonesia. I hold a Bachelor’s degree in International Relations from Pasundan University and bring over three years of professional experience in advertising and branded content, along with being a published novelist under the pen name Rashifa Killa, known for CHANGED and Rebels. Beyond writing, I have on-camera experience in national campaigns (Pondan, Madu Zuriat Mafaza, Go Food, Villa Dago). I am also a certified yoga teacher (RYT-50) trained at Markandeya Yoga International School in Ubud, Bali. I love turning ideas into engaging stories and campaigns across broadcast and digital platforms.

SHAFIRA DEASY HIKMAWATI

I am Shafira Deasy Hikmawati, a copywriter, scriptwriter, and voice-over talent based in Jakarta, Indonesia. I hold a Bachelor’s degree in International Relations from Pasundan University and bring over three years of professional experience in advertising and branded content, along with being a published novelist under the pen name Rashifa Killa, known for CHANGED and Rebels. Beyond writing, I have on-camera experience in national campaigns (Pondan, Madu Zuriat Mafaza, Go Food, Villa Dago). I am also a certified yoga teacher (RYT-50) trained at Markandeya Yoga International School in Ubud, Bali. I love turning ideas into engaging stories and campaigns across broadcast and digital platforms.

Available to hire

I am Shafira Deasy Hikmawati, a copywriter, scriptwriter, and voice-over talent based in Jakarta, Indonesia. I hold a Bachelor’s degree in International Relations from Pasundan University and bring over three years of professional experience in advertising and branded content, along with being a published novelist under the pen name Rashifa Killa, known for CHANGED and Rebels.

Beyond writing, I have on-camera experience in national campaigns (Pondan, Madu Zuriat Mafaza, Go Food, Villa Dago). I am also a certified yoga teacher (RYT-50) trained at Markandeya Yoga International School in Ubud, Bali. I love turning ideas into engaging stories and campaigns across broadcast and digital platforms.

See more

Experience Level

Language

Indonesian
Fluent
English
Advanced

Work Experience

Scriptwriter & Voice Over at K-Vision - MNC Vision Networks
September 1, 2022 - March 1, 2026
Write scripts for TV programs, promotional and commercial content; deliver voice-over for broadcast and digital platforms; produce creative copywriting for broadcast and promotional needs; translate scripts (Indonesian – English and English – Indonesian); manage YouTube channel with content planning and monthly performance reports; develop monthly thematic campaigns and storyboards; create BMAIL, OSD, RTX Text and chatbot responses for informational and promotional use; create and organize daily sports event schedules for informational and promotional purposes; perform live reporting as on-screen host.
Creative Team at Reddict Creative Digital Agency
July 1, 2022 - August 1, 2022
Created and executed content planning for digital platforms. Managed clients’ TikTok accounts, including content creation and live streaming hosting. Wrote content and copywriting for social media channels.
Author at Freelance Writer
January 1, 2013 - January 1, 2020
Best-selling author of CHANGED, selling over 12,000 copies, published under the pen name Rashifa Killa. Author of CHANGED Side B, Rebels: A New Beginning, and Rebels: The Last.

Education

Bachelor of International Relations at Pasundan University
September 1, 2011 - April 1, 2015

Qualifications

Registered Yoga Teacher (RYT-50) - Hatha Yoga
January 1, 2022 - June 18, 2026

Industry Experience

Media & Entertainment