Highly technical SEO Specialist with 8+ years of experience architecting and executing enterprise-level SEO strategies in highly competitive markets. Deep expertise in technical SEO including site architecture optimization, crawl budget management, log file analysis, Core Web Vitals optimization, schema implementation, canonicalization strategy, and advanced indexing control. Strong command of on-page optimization, semantic search mapping, topic clustering, and E-E-A-T alignment to drive sustainable ranking improvements. Proven success in executing high-authority link acquisition campaigns and digital PR strategies to strengthen domain authority in competitive verticals. Data-driven approach leveraging tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, and SEMrush to identify growth opportunities, resolve technical bottlenecks, and maximize organic performance and lead quality.

Muhammad Shah Hassan Jamal

Highly technical SEO Specialist with 8+ years of experience architecting and executing enterprise-level SEO strategies in highly competitive markets. Deep expertise in technical SEO including site architecture optimization, crawl budget management, log file analysis, Core Web Vitals optimization, schema implementation, canonicalization strategy, and advanced indexing control. Strong command of on-page optimization, semantic search mapping, topic clustering, and E-E-A-T alignment to drive sustainable ranking improvements. Proven success in executing high-authority link acquisition campaigns and digital PR strategies to strengthen domain authority in competitive verticals. Data-driven approach leveraging tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, and SEMrush to identify growth opportunities, resolve technical bottlenecks, and maximize organic performance and lead quality.

Available to hire

Highly technical SEO Specialist with 8+ years of experience architecting and executing enterprise-level SEO strategies in highly competitive markets. Deep expertise in technical SEO including site architecture optimization, crawl budget management, log file analysis, Core Web Vitals optimization, schema implementation, canonicalization strategy, and advanced indexing control. Strong command of on-page optimization, semantic search mapping, topic clustering, and E-E-A-T alignment to drive sustainable ranking improvements. Proven success in executing high-authority link acquisition campaigns and digital PR strategies to strengthen domain authority in competitive verticals. Data-driven approach leveraging tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, and SEMrush to identify growth opportunities, resolve technical bottlenecks, and maximize organic performance and lead quality.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
See more

Language

English
Fluent

Work Experience

SEO & Performance Marketing Specialist at Independent / Freelance (Dubai, UAE)
January 1, 2021 - December 31, 2023
Led end-to-end digital marketing initiatives for UAE clients, including SEO audits, GA4 setup, Google Ads and Meta Ads campaigns, social media content calendars, automation workflows (Zapier, Make, Twilio, Voximplant), and lead funnels. Built Google Data Studio dashboards, tracked performance across campaign analytics, CRM tools, and audiences to improve CPL, ROAS, and lead quality. Implemented GTM and schema markup, optimized local SEO, and coordinated cross-functional teams to sustain growth.
Marketing Manager at Freelance / Pakistan (Gujranwala)
January 1, 2019 - December 31, 2019
Managed Google Ads and social media campaigns, analyzed performance data, defined KPIs with senior executives, and delivered content marketing strategy to drive user acquisition and retention. Led a monetization initiative on YouTube (4,000 watch hours, 1,000 subscribers) using SEO, keyword research, and video optimization.
SEO & Digital Marketing Consultant at Remote / Lahore-based SMEs
June 1, 2019 - December 31, 2019
Conducted SEO audits, keyword research, and content optimization; developed internal and external linking strategies; implemented on-page optimization (titles, meta descriptions, schema, internal linking); monitored performance via GA4 and Search Console; supported client growth through cross-functional collaboration and ongoing optimization.

Education

Bachelor's in Marketing at University of Lahore
January 1, 2018 - February 12, 2026
Higher National Diploma at Murdoch University Dubai
January 1, 2024 - January 1, 2027

Qualifications

Bachelor of Technology
January 11, 2030 - February 12, 2026
Bachelor's in Marketing
January 11, 2030 - February 12, 2026
Higher National Diploma
January 11, 2030 - February 12, 2026
Bachelor of Technology
January 11, 2030 - February 12, 2026
Meta Certified: Media Buying Professional
January 11, 2030 - February 12, 2026
Meta Blueprint
January 11, 2030 - February 12, 2026
Google Ads Certification
January 11, 2030 - February 12, 2026
Google Analytics (GA4) Certification
January 11, 2030 - February 12, 2026
Google Ads Display Certification
January 11, 2030 - February 12, 2026
Google Ads Search Certification
January 11, 2030 - February 12, 2026
HubSpot SEO Certificate
January 11, 2030 - February 12, 2026
SEMrush Certification
January 11, 2030 - February 12, 2026
SEO Toolkit Certification
January 11, 2030 - February 12, 2026
PBN Network Created & Ranked
January 11, 2030 - February 12, 2026

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Real Estate & Construction, Retail