Muhammad Shah Hassan Jamal

Available to hire

Highly technical SEO Specialist with 8+ years of experience architecting and executing enterprise-level SEO strategies in highly competitive markets.

About

Highly technical SEO Specialist with 8+ years of experience architecting and executing enterprise-level SEO strategies in highly competitive markets. Deep expertise in technical SEO including site architecture optimization, crawl budget management, log file analysis, Core Web Vitals optimization, schema implementation, canonicalization strategy, and advanced indexing control. Strong command of on-page optimization, semantic search mapping, topic clustering, and E-E-A-T alignment to drive sustainable ranking improvements. Proven success in executing high-authority link acquisition campaigns and digital PR strategies to strengthen domain authority in competitive verticals. Data-driven approach leveraging tools such as Google Search Console, GA4, Screaming Frog, Ahrefs, and SEMrush to identify growth opportunities, resolve technical bottlenecks, and maximize organic performance and lead quality.

  • 3 years' experience
  • Joined February 2026

Languages

  • EnglishFluent

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Real Estate & Construction
  • Retail

Work experience

SEO & Performance Marketing Specialist · Independent / Freelance (Dubai, UAE)Jan 2021 – Dec 2023 · 3 yrs

Led end-to-end digital marketing initiatives for UAE clients, including SEO audits, GA4 setup, Google Ads and Meta Ads campaigns, social media content calendars, automation workflows (Zapier, Make, Twilio, Voximplant), and lead funnels. Built Google Data Studio dashboards, tracked performance across campaign analytics, CRM tools, and audiences to improve CPL, ROAS, and lead quality. Implemented GTM and schema markup, optimized local SEO, and coordinated cross-functional teams to sustain growth.

SEO & Digital Marketing Consultant · Remote / Lahore-based SMEsJun 2019 – Dec 2019 · 7 mos

Conducted SEO audits, keyword research, and content optimization; developed internal and external linking strategies; implemented on-page optimization (titles, meta descriptions, schema, internal linking); monitored performance via GA4 and Search Console; supported client growth through cross-functional collaboration and ongoing optimization.

Marketing Manager · Freelance / Pakistan (Gujranwala)Jan 2019 – Dec 2019 · 1 yr

Managed Google Ads and social media campaigns, analyzed performance data, defined KPIs with senior executives, and delivered content marketing strategy to drive user acquisition and retention. Led a monetization initiative on YouTube (4,000 watch hours, 1,000 subscribers) using SEO, keyword research, and video optimization.

Education

Bachelor's in Marketing · University of Lahore2018 – 2026
Higher National Diploma · Murdoch University Dubai2024 – 2027

Certifications and awards· 14

Bachelor of Technology2030 – 2026
Bachelor's in Marketing2030 – 2026
Higher National Diploma2030 – 2026
Bachelor of Technology2030 – 2026

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