Hi, I’m Shane Rad—a photographer and creative director based in Southern California. I bring about 12 years of experience partnering with brands to craft photography and video campaigns for ecommerce, social, print, and digital marketing. I thrive both in-studio and on-location, translating concepts into compelling visuals that boost engagement. My process blends strategic planning, light design, and hands-on leadership to deliver cohesive content across product launches and lifestyle shoots. I’m passionate about building teams, streamlining production, and delivering on-brand visuals that resonate with audiences.

Shane Rad

Hi, I’m Shane Rad—a photographer and creative director based in Southern California. I bring about 12 years of experience partnering with brands to craft photography and video campaigns for ecommerce, social, print, and digital marketing. I thrive both in-studio and on-location, translating concepts into compelling visuals that boost engagement. My process blends strategic planning, light design, and hands-on leadership to deliver cohesive content across product launches and lifestyle shoots. I’m passionate about building teams, streamlining production, and delivering on-brand visuals that resonate with audiences.

Available to hire

Hi, I’m Shane Rad—a photographer and creative director based in Southern California. I bring about 12 years of experience partnering with brands to craft photography and video campaigns for ecommerce, social, print, and digital marketing. I thrive both in-studio and on-location, translating concepts into compelling visuals that boost engagement.

My process blends strategic planning, light design, and hands-on leadership to deliver cohesive content across product launches and lifestyle shoots. I’m passionate about building teams, streamlining production, and delivering on-brand visuals that resonate with audiences.

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Work Experience

Photographer at Xeela Fitness
December 31, 2021 - Present
Photo and Video Production for a fitness brand focused on protein supplements and a workout app. Implemented lighting and set design both in-studio and on-location. Executed launch campaigns with product and lifestyle content.
Photographer at Talentless
December 31, 2021 - December 30, 2023
Photo and Video Production for a leisure wear brand. Worked closely with marketing team for on-location lifestyle content. Handled post-production processing for retouching and coloring for continuity on the website.
Photographer at Loops Beauty
December 26, 2020 - December 25, 2021
Photo and Video Production for a beauty brand. Oversaw location scouting. Led hiring for the crew. Handled casting models. Communicated with high-profile Marketing Director to ensure on-brand creatives.

Education

Bachelor of Science in Film at Full Sail University
August 1, 2008 - June 28, 2010

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Professional Services, Consumer Goods, Travel & Hospitality