I am an innovative and award-winning Visual Design Director with more than twenty years leading creative teams in broadcast media and production environments. My work spans cutting-edge motion graphics, 3D modeling and animation, video production, and virtual/augmented reality to elevate storytelling and viewer engagement. I’ve built Emmy-winning visuals at WRAL-TV and FOX 50, introduced AR/VR weather and news segments, and led cross-functional teams to deliver compelling content across News, Live Events, and long-form projects. I’m passionate about creativity, collaboration, and driving design excellence.

Shan Zhong

I am an innovative and award-winning Visual Design Director with more than twenty years leading creative teams in broadcast media and production environments. My work spans cutting-edge motion graphics, 3D modeling and animation, video production, and virtual/augmented reality to elevate storytelling and viewer engagement. I’ve built Emmy-winning visuals at WRAL-TV and FOX 50, introduced AR/VR weather and news segments, and led cross-functional teams to deliver compelling content across News, Live Events, and long-form projects. I’m passionate about creativity, collaboration, and driving design excellence.

Available to hire

I am an innovative and award-winning Visual Design Director with more than twenty years leading creative teams in broadcast media and production environments. My work spans cutting-edge motion graphics, 3D modeling and animation, video production, and virtual/augmented reality to elevate storytelling and viewer engagement.

I’ve built Emmy-winning visuals at WRAL-TV and FOX 50, introduced AR/VR weather and news segments, and led cross-functional teams to deliver compelling content across News, Live Events, and long-form projects. I’m passionate about creativity, collaboration, and driving design excellence.

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Work Experience

Multimedia Design Consultant at ShanZhongDesign
March 1, 2025 - November 18, 2025
Freelance design consultant providing visual design direction for multiple creative agencies and production companies. Focus on client experience management and optimizing agency workflows for maximum effectiveness.
Visual Design Director at WRAL-TV & FOX 50 TV
March 1, 2025 - March 1, 2025
Led the development and execution of innovative visual design strategies across platforms. Conceptualized and produced cutting-edge motion graphics for news, events, and promos; introduced AR/VR technologies in weather and news segments to increase viewer engagement. Collaborated with cross-functional teams to deliver Emmy Award–winning content and optimized design workflows with Adobe Creative Suite, Cinema 4D, and Virtual Solution tools.
Senior Designer at Marketing Solutions, Inc.
August 1, 2006 - August 1, 2006
Created impactful visual designs for client projects, ensured brand consistency, and leveraged 3D modeling/animation to develop compelling marketing materials.
Graphics Animator & Editor at WMC-TV
April 1, 2006 - April 1, 2006
Designed and animated graphics packages for news broadcasts, improving visual clarity and storytelling. Led the station’s transition to HD by redesigning graphics workflows.

Education

Master of Computer Graphics and Digital Media at Memphis College of Art
January 11, 2030 - November 18, 2025
Master of Marketing and Design at Nanjing University of the Arts
January 11, 2030 - November 18, 2025
Bachelor of Fine Arts at Nanjing Normal University
January 11, 2030 - November 18, 2025

Qualifications

Master of Computer Graphics and Digital Media
January 11, 2030 - November 18, 2025
Master of Marketing and Design
January 11, 2030 - November 18, 2025
Bachelor of Fine Arts
January 11, 2030 - November 18, 2025

Industry Experience

Media & Entertainment, Professional Services, Telecommunications