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I’m Sharon Christina Jebakumari, a branding and marketing professional based in Chennai, India. I specialize in building strong brand identities, developing cross-channel marketing strategies, and creating engaging content that resonates with audiences across social media, email, blogs, and events. I have hands-on experience shaping brand presence for food, lifestyle, and portfolio brands, collaborating with influencers, conducting market research, and driving growth through structured campaigns and data-driven decisions. Currently, I’m a Branding & Marketing Associate at Meen Satti, where I shape brand identity, plan marketing strategies, and manage multi-channel campaigns. I enjoy partnering with cross-functional teams (R&D, marketing, operations) to align product development with business goals, craft compelling content, optimize campaigns with analytics, and expand brand visibility through partnerships and events.…I’m Sharon Christina Jebakumari, a branding and marketing professional based in Chennai, India. I specialize in building strong brand identities, developing cross-channel marketing strategies, and creating engaging content that resonates with audiences across social media, email, blogs, and events. I have hands-on experience shaping brand presence for food, lifestyle, and portfolio brands, collaborating with influencers, conducting market research, and driving growth through structured campaigns and data-driven decisions. Currently, I’m a Branding & Marketing Associate at Meen Satti, where I shape brand identity, plan marketing strategies, and manage multi-channel campaigns. I enjoy partnering with cross-functional teams (R&D, marketing, operations) to align product development with business goals, craft compelling content, optimize campaigns with analytics, and expand brand visibility through partnerships and events.

Sharon Christina Jebakumari

Brand Designer, Brand Strategist, Marketing Strategist, +2

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I’m Sharon Christina Jebakumari, a branding and marketing professional based in Chennai, India. I specialize in building strong brand identities, developing cross-channel marketing strategies, and creating engaging content that resonates with audiences across social media, email, blogs, and events. I have hands-on experience shaping brand presence for food, lifestyle, and portfolio brands, collaborating with influencers, conducting market research, and driving growth through structured campaigns and data-driven decisions. Currently, I’m a Branding & Marketing Associate at Meen Satti, where I shape brand identity, plan marketing strategies, and manage multi-channel campaigns. I enjoy partnering with cross-functional teams (R&D, marketing, operations) to align product development with business goals, craft compelling content, optimize campaigns with analytics, and expand brand visibility through partnerships and events.…I’m Sharon Christina Jebakumari, a branding and marketing professional based in Chennai, India. I specialize in building strong brand identities, developing cross-channel marketing strategies, and creating engaging content that resonates with audiences across social media, email, blogs, and events. I have hands-on experience shaping brand presence for food, lifestyle, and portfolio brands, collaborating with influencers, conducting market research, and driving growth through structured campaigns and data-driven decisions. Currently, I’m a Branding & Marketing Associate at Meen Satti, where I shape brand identity, plan marketing strategies, and manage multi-channel campaigns. I enjoy partnering with cross-functional teams (R&D, marketing, operations) to align product development with business goals, craft compelling content, optimize campaigns with analytics, and expand brand visibility through partnerships and events.

Available to hire

I’m Sharon Christina Jebakumari, a branding and marketing professional based in Chennai, India. I specialize in building strong brand identities, developing cross-channel marketing strategies, and creating engaging content that resonates with audiences across social media, email, blogs, and events. I have hands-on experience shaping brand presence for food, lifestyle, and portfolio brands, collaborating with influencers, conducting market research, and driving growth through structured campaigns and data-driven decisions.

Currently, I’m a Branding & Marketing Associate at Meen Satti, where I shape brand identity, plan marketing strategies, and manage multi-channel campaigns. I enjoy partnering with cross-functional teams (R&D, marketing, operations) to align product development with business goals, craft compelling content, optimize campaigns with analytics, and expand brand visibility through partnerships and events.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Tamil

Advanced

Malayalam

Intermediate

Work Experience

Branding & Marketing Associate at Meen Satti

November 1, 2023 - Present

Develop and maintain brand identity for the seafood chain, ensuring consistency across all marketing channels. Conduct market research to understand consumer preferences and trends in the seafood industry. Utilize social media, email marketing, print advertising, and events to increase brand awareness and drive sales. Create engaging content (blog posts, articles, social posts, videos) to promote offerings. Negotiate collaborations with influencers, bloggers, and food critics to expand brand exposure. Track campaign performance with analytics to measure effectiveness and ROI. Develop and manage marketing budgets and allocate resources efficiently. Create and manage WooCommerce stores in WordPress, manage product uploads and information, and develop automated email campaigns (lead nurturing, welcome series, promotions). Execute social media campaigns on platforms such as Facebook, Instagram, and LinkedIn using Zoho Social. Research food trends and competitor products to inform strategy.

Content Management & Database Executive at Taste

June 1, 2022 - September 2, 2023

Oversee content management and database tasks to ensure accuracy and timeliness. Support content creation, uploads, and maintenance across channels. Coordinate with marketing and product teams to ensure consistency and data integrity.

Food Product Development Assistant at Food Buddies

January 1, 2022 - May 1, 2022

Assist in product development for new food offerings; support testing, recipe iterations, and documentation of development processes.

Marketing Associate at Idea Pattarai & MudhalVC

October 1, 2023 - Present

Plan and execute marketing strategies for Idea Pattarai, MudhalVC, and portfolio companies to support brand building, growth, and visibility. Manage partnerships and collaborations with founders and event organizers; contribute to events and workshops. Maintain brand consistency across marketing and communications channels.