Sherry Chi Pei Wen Chi

Coordinated design adaptations from the global toolkit for the Tommy Hilfiger EMEA region, covering seasonal and non-seasonal window displays, in-store pop-ups and holiday activations, ensuring cross-regional consistency, adherence to budget, and production feasibility by reviewing technical drawings and material quality. Developed comprehensive design proposals for O&O stores and created guidelines for general stores across the EMEA region. Collaborated with marketing teams to provide creative and technical direction for holiday activations, ensuring regional alignment and smooth production across all market rollouts. Managed communication with regional hubs and suppliers, resolving issues promptly, monitoring orders and deliveries, and supporting efficient project execution.

• Designed a prototype VIP lounge for the Taipei Dome, including concept development, spatial planning, 3D modeling and design presentation aligned with brand identity. • Integrated ESG principles into design strategy, ensuring environ- mental and social sustainability.

• Contributed to retail, commercial, and residential projects across all phases, including concept development, 3D visualizations, tech- nical drawings, and construction documentation, through to final execution. • Managed material selection, prototyping, and FF&E curation, en- suring alignment with design vision, technical requirements, and budget constraints. • Collaborated with international retail brands (e.g., Aesop, Bally), acting as the liaison between global clients, local teams, and con- tractors to ensure brand consistency while adapting designs to local contexts. • Coordinated with clients, consultants, and contractors to maintain alignment with design objectives and schedules. • Organized on-site execution for Aesop stores, supervising contrac- tors to ensure construction accuracy, quality control, and timely de- livery.