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I'm a data-driven marketing professional with 3+ years of experience supporting integrated marketing campaigns, stakeholder engagement, lifecycle communications, and project coordination across healthcare, technology, and customer-focused industries. I excel in campaign execution, reporting, marketing collateral management, presentation development, and cross-functional coordination in fast-paced environments. I leverage analytics tools such as Excel, PowerPoint, Tableau, SQL, R, Google Analytics, and content management platforms to inform decisions and deliver measurable results.…I'm a data-driven marketing professional with 3+ years of experience supporting integrated marketing campaigns, stakeholder engagement, lifecycle communications, and project coordination across healthcare, technology, and customer-focused industries. I excel in campaign execution, reporting, marketing collateral management, presentation development, and cross-functional coordination in fast-paced environments. I leverage analytics tools such as Excel, PowerPoint, Tableau, SQL, R, Google Analytics, and content management platforms to inform decisions and deliver measurable results.

Hsiu-Yu Shih

Graphic Designer, Content Creator, Content Producer, +2

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I'm a data-driven marketing professional with 3+ years of experience supporting integrated marketing campaigns, stakeholder engagement, lifecycle communications, and project coordination across healthcare, technology, and customer-focused industries. I excel in campaign execution, reporting, marketing collateral management, presentation development, and cross-functional coordination in fast-paced environments. I leverage analytics tools such as Excel, PowerPoint, Tableau, SQL, R, Google Analytics, and content management platforms to inform decisions and deliver measurable results.…I'm a data-driven marketing professional with 3+ years of experience supporting integrated marketing campaigns, stakeholder engagement, lifecycle communications, and project coordination across healthcare, technology, and customer-focused industries. I excel in campaign execution, reporting, marketing collateral management, presentation development, and cross-functional coordination in fast-paced environments. I leverage analytics tools such as Excel, PowerPoint, Tableau, SQL, R, Google Analytics, and content management platforms to inform decisions and deliver measurable results.

Available to hire

I’m a data-driven marketing professional with 3+ years of experience supporting integrated marketing campaigns, stakeholder engagement, lifecycle communications, and project coordination across healthcare, technology, and customer-focused industries. I excel in campaign execution, reporting, marketing collateral management, presentation development, and cross-functional coordination in fast-paced environments.

I leverage analytics tools such as Excel, PowerPoint, Tableau, SQL, R, Google Analytics, and content management platforms to inform decisions and deliver measurable results.

Skills

Power BI

Tableau

SQL

Experience Level

Power BI

Expert

Tableau

Expert

SQL

Expert

Language

English

Fluent

Work Experience

Project Coordinator Co-op at Canadian Imperial Bank of Commerce

January 1, 2026 - April 1, 2026

Coordinated enterprise initiatives across 4+ business units and 100+ users, supporting project tracking, stakeholder communication, reporting, and operational execution. Built Excel trackers and Tableau dashboards to monitor project progress, operational risks, implementation readiness, and action items, improving visibility and follow-up efficiency. Prepared project updates, meeting summaries, presentation materials, and reporting documents to support cross-functional alignment and leadership communication. Supported coordination of partner-facing technology events and stakeholder engagement initiatives through scheduling, logistics, and communication management.

Product Marketing Specialist at Syngen Biotech Co. Ltd.

April 1, 2023 - June 1, 2024

Supported integrated marketing initiatives and product launch activities across healthcare and veterinary portfolios, contributing to 15% YoY sales growth. Coordinated healthcare seminars and customer engagement events involving timelines, presentations, logistics, budgeting, stakeholder communication, and marketing collateral preparation. Collaborated with sales teams and healthcare professionals to support customer engagement, product positioning, and marketing communication initiatives. Conducted customer and market analysis to identify trends, customer feedback, and opportunities for campaign optimization and product engagement. Developed training materials, sales support content, presentation decks, and product communication assets for stakeholders.

Sales Representative at Lotus Pharmaceutical Co., Ltd.

September 1, 2022 - April 1, 2023

Managed relationships with 200+ healthcare professionals across neurology, oncology, and specialty care accounts, achieving 95% of sales targets within 8 months. Delivered product presentations to healthcare stakeholders to support product awareness and territory growth. Gathered customer insights and competitor information to support territory planning and product positioning strategies. Supported healthcare professionals with product information and customer-focused solutions in a fast-paced clinical environment.

Marketing Specialist at ForaCare USA

February 1, 2021 - July 1, 2022

Supported digital marketing and customer engagement initiatives across healthcare technology and remote patient monitoring product lines. Built and maintained campaign reporting dashboards using Excel and Google Analytics, contributing to a 20% increase in conversion rate and 18% regional sales growth. Coordinated campaign execution, communication deliverables, approvals, and content updates across various teams. Developed and maintained customer-facing materials, presentation decks, training content, and marketing assets. Implemented website chatbot functionality to improve customer engagement and conversion optimization initiatives. Assisted with campaign analysis, customer engagement reporting, and process improvement initiatives to support marketing performance.