Visual Design (Print, Digital & Exhibition)｜Video & Photography Website: sywong.myportfolio.com Instagram: instagram.com/sheryllswonderland/ Photography: wirestock.io/sheryll.wong A multimedia designer from Hong Kong with 7+ years of experience in graphic and digital design. Proficient in designing and publishing printed materials, online assets, and marketing materials. Experienced in curating large-scale exhibitions, successfully crafting distinctive brand images, and propelling community cultural projects for the public and stakeholders. Relocated to the UK in August 2023, currently working as a freelance designer with a focus on visual design for event promotions. Passionate about contributing professional knowledge and embracing new challenges in the UK’s creative design industry.…

Sheryll Wong

Visual Design (Print, Digital & Exhibition)｜Video & Photography Website: sywong.myportfolio.com Instagram: instagram.com/sheryllswonderland/ Photography: wirestock.io/sheryll.wong A multimedia designer from Hong Kong with 7+ years of experience in graphic and digital design. Proficient in designing and publishing printed materials, online assets, and marketing materials. Experienced in curating large-scale exhibitions, successfully crafting distinctive brand images, and propelling community cultural projects for the public and stakeholders. Relocated to the UK in August 2023, currently working as a freelance designer with a focus on visual design for event promotions. Passionate about contributing professional knowledge and embracing new challenges in the UK’s creative design industry.…

Available to hire

Visual Design (Print, Digital & Exhibition)｜Video & Photography

Website: sywong.myportfolio.com
Instagram: instagram.com/sheryllswonderland/
Photography: wirestock.io/sheryll.wong

A multimedia designer from Hong Kong with 7+ years of experience in graphic and digital design. Proficient in designing and publishing printed materials, online assets, and marketing materials. Experienced in curating large-scale exhibitions, successfully crafting distinctive brand images, and propelling community cultural projects for the public and stakeholders. Relocated to the UK in August 2023, currently working as a freelance designer with a focus on visual design for event promotions. Passionate about contributing professional knowledge and embracing new challenges in the UK’s creative design industry.

See more

Language

English
Advanced
Chinese
Fluent

Work Experience

Multimedia Designer at Freelancer
July 1, 2023 - June 5, 2024
Specialised in visual and publication design for marketing campaigns and cultural events, across 10+ completed projects. Deliverables included logos, brand guidelines, typography, brochures, board games, UI design, and social media content. Projects spanned public education, heritage promotion, and event-based web apps—delivering cohesive brand identities and engaging visuals. Collaborated with high-profile clients such as the Leisure and Cultural Services Department (HKSAR), Hong Kong Red Cross, Hong Kong Jockey Club, and Hulu Culture, achieving over 90% client satisfaction.
Multimedia Designer at Hong Kong Sheng Kung Hui Welfare Council
January 1, 2018 - July 1, 2023
Established brand image for a participatory design-based community project focused on conserving local heritage and cultural history. Responsible for comprehensive publishing design including leaflets, brochures, newsletters, picture books, creative mascots, and souvenirs. Managed social media promotions engaging over 300,000 users and organised offline promotional initiatives for exhibitions and events with over 180,000 attendees. Contributed to the award-winning project 'Sound Stories: Immersion in Old Kowloon Walled City,' which received a Merit Award at the DFA Design for Asia Awards (2024).
Designer - Summer Intern at Uber (Asia) Limited
June 1, 2016 - August 31, 2016
Contributed to Driver and Uber Eats Marketing by adhering to global brand guidelines to design graphics and videos for online and offline promotions.

Education

Master of Science in Multimedia and Entertainment Technology (MScMET) at The Hong Kong Polytechnic University
September 1, 2016 - August 31, 2017
GPA for Award: 3.60
Bachelor of Social Sciences (Hons.) in Communication - Film and Media Arts Major (Media Arts Concentration) at Hong Kong Baptist University
September 1, 2014 - August 31, 2016
(Second Class Division One) CGPA: 3.05
Master of Science at The Hong Kong Polytechnic University
January 1, 2016 - December 31, 2017
Bachelor of Social Sciences (Hons.) at Hong Kong Baptist University
January 1, 2014 - December 31, 2016
Higher Diploma at The Hong Kong Polytechnic University
January 1, 2012 - December 31, 2014

Qualifications

DFA Design for Asia Awards (2024) - Merit Award
January 1, 2024 - December 31, 2024
Contributed to the award-winning project Sound Stories: Immersion in Old Kowloon Walled City, which received a Merit Award at the DFA Design for Asia Awards (2024), as a team member of the participatory design-based community initiative Kowloon City in Transformation: The Kowloon City Themed Walking Trail, focused on preserving local heritage and cultural history in Hong Kong.
20th Top Ten Book Picks (Primary School) - Hong Kong Education City
April 1, 2023 - April 30, 2023
Responsible for designing a 10-book picture book series, including My Master is a Funeral Director, which was shortlisted in the '20th Top Ten Book Picks (Primary School)' by Hong Kong Education City (April 2023).
AutoCAD for Interior Design and Architecture Professional Certificate
July 1, 2021 - July 31, 2021

Industry Experience

Non-Profit Organization, Media & Entertainment, Government, Education
    uniE621 Sheryll's Wonderland | Photography
    Photo journal since relocating to the UK in 2023, capturing healing and satisfying moments while exploring hidden corners of the UK and beyond. Nature Culture Design Enter the wonderland: 📸 www.instagram.com/sheryllswonderland/ 📷 wirestock.io/sheryll.wong…
    uniE621 Life Saver & SLeep Well | Board Game
    Educational Games Design: “Life Saver” (圖出生天) & “Sleep Well” (瞓個好覺) Designed two interactive educational games for a health awareness initiative. “Life Saver” teaches participants how and when to use an AED (Automated External Defibrillator) through scenario-based gameplay. “Sleep Well” promotes better sleep health by encouraging awareness of rest habits and dietary choices, delivered through engaging and informative activities.…
    uniE621 When I was a Child – Their Collective Memories | Booklet & Exhibition
    "Play" is the common language of every childhood. The ways of playing vary in different years. In the ages when the internet was not popular, walking and exploring around the community was the best leisure activity. Working at factories in To Kwa Wan, taking a day trip to Hoi Sham Island, spending time at Hung Hom Square, and looking for new games at Pearl House Shopping Centre in Kowloon City were all the collective memories of the neighbourhood which also reflected the changes in the old district. In the past year, we had organised different activities collecting photos and texts to gather participants’ collective memories in Kowloon City District. Part of the submissions, supplemented by old photos, are displayed in this exhibition. branding exhibition designer…
    uniE621 Kwai Kee Soy Products | Video
    Kwai Kee Soy Products closed down at the end of July. We rushed to taste the last bowl of tofu pudding and enjoy the almost extinct nostalgic taste before it closed. The owner's family wanted to keep a low profile and did not want to be in the video. Looking from a distance, the owner was resting in the rear while his wife was quietly looking after the store. Time will never stop. After half a century of operating, the now closed shop looks old and shabby with historical traces everywhere. What remains unchanged is the fragrant traces of soy, left hanging in the air, even after the shop has gone. The closure of the shop means that the bustling Hung Fook Street has become history. More information: https://youtu.be/rebmTQR9G7w…
    uniE621 Illustration
    A series of portrait drawings for inspired by my favourite photographic moments, songs and artists. illustrator designer graphicdesigner…
    uniE621 Walk and Write | Brochure
    Walking as a means to explore the community was among the reasons for the Walking Trail’s creation. Linking an ordinary habit with the community is no easy feat. Fortunately, recent years have seen more ‘city walking’ activities popping up and walking for pleasure garnering more interest. People’s love of the city seems to have triggered their curiosity. What exactly is a stroll? What is it for? What else can you do? Learn more in our feature story with Sampson Wong, author of Hong Kong Strollology. This issue also features the works that participants of the recent literary walk created on the spot.…
    uniE621 30 Houses | Logo Guidelines
    This visual identity project was developed for 30 Houses (卅間), a local community organisation in Hong Kong. The goal is to reawaken public awareness of a nearly forgotten place name and the cultural memory embedded within it through thoughtful logo design. “30 Houses” refers to a historic neighbourhood nestled between Central and Tai Ping Shan on Hong Kong Island. The area is roughly bounded by Hollywood Road to the north, Caine Road to the south, and Peel Street to the east. Once a densely populated residential district, it was known for its layered communities and vibrant street life. Over time, with the city’s rapid redevelopment, the name “30 Houses” has gradually faded from both maps and public memory. The logo design takes inspiration from the area's distinctive topography and thoughtfully integrates the strokes of the Chinese character “卅” with geometric motifs found from the traditional window grilles of heritage houses (Tong Lau, 唐樓). This visual fusion reflects not only the physical and historical essence of the neighbourhood, but also the layered narratives and human connections that continue to shape the identity of this disappearing yet resilient community. logo graphicdesigner branding designer…
    uniE621 Pre-season Carnival | UI Design
    Full user interface design for a Pre-season Carnival web application, covering the entire user journey from the login page to activity listings and event introduction pages. The UI features two tailored layouts for VIP and general users, each crafted to enhance usability and engagement. The design focuses on intuitive navigation, responsive components, and visually distinct styling to deliver an enjoyable experience for all users.…