I'm a senior visual designer and product experience leader based in Pune, with 9+ years of experience shaping UX, product, and brand experiences. I thrive on cross-functional collaboration with design, marketing, and product teams to deliver high-impact digital experiences. I specialize in design strategy, scalable design systems, and conversion-focused UI that marries user needs with business goals. I enjoy mentoring teams, aligning stakeholders, and delivering measurable improvements in engagement and performance.

Shikhar Sahni

I'm a senior visual designer and product experience leader based in Pune, with 9+ years of experience shaping UX, product, and brand experiences. I thrive on cross-functional collaboration with design, marketing, and product teams to deliver high-impact digital experiences. I specialize in design strategy, scalable design systems, and conversion-focused UI that marries user needs with business goals. I enjoy mentoring teams, aligning stakeholders, and delivering measurable improvements in engagement and performance.

Available to hire

I’m a senior visual designer and product experience leader based in Pune, with 9+ years of experience shaping UX, product, and brand experiences. I thrive on cross-functional collaboration with design, marketing, and product teams to deliver high-impact digital experiences.

I specialize in design strategy, scalable design systems, and conversion-focused UI that marries user needs with business goals. I enjoy mentoring teams, aligning stakeholders, and delivering measurable improvements in engagement and performance.

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Language

English
Fluent
Hindi
Advanced

Work Experience

Senior Visual Designer at V-Soft Consulting (Client: Chamberlain Group)
January 1, 2025 - January 1, 2026
Designed high-performing email marketing campaigns and promotional creatives for global brands including myQ, LiftMaster, and Craftsman, driving engagement and conversion. Created responsive UI assets, product visuals, and e-commerce creatives across web, mobile, and platforms like Amazon, Walmart, and Best Buy. Collaborated with product, marketing, and development teams to deliver scalable, user-centric design solutions. Improved product discoverability, user engagement, and visual clarity across digital touchpoints. Ensured consistency across global brand guidelines and multi-channel ecosystems. Built design systems and reusable components, improving efficiency and scalability.
Visual Designer at Smart Working
January 1, 2024 - January 1, 2025
Designed email campaigns, paid ads, and social media creatives, increasing engagement by 50% and video views by 45%. Improved conversions by 15% through A/B testing and performance-driven design decisions. Delivered 10+ high-fidelity prototypes, reducing revision cycles by 25%. Translated creative briefs into multi-channel visual solutions across web, mobile, and marketing platforms. Maintained design systems and asset libraries to ensure consistency and efficiency. Managed multiple projects in a fast-paced, deadline-driven environment.
Visual Designer at NascentEdge
January 1, 2023 - January 1, 2024
Designed email campaigns, paid ads, and social media creatives, increasing engagement by 50% and video views by 45%. Improved conversions by 15% through A/B testing and performance-driven design decisions. Delivered 10+ high-fidelity prototypes, reducing revision cycles by 25%. Translated creative briefs into multi-channel visual solutions across web, mobile, and marketing platforms. Maintained design systems and asset libraries to ensure consistency and efficiency. Managed multiple projects in a fast-paced, deadline-driven environment.
Senior Web Graphic Designer at Social-It
January 1, 2020 - January 1, 2023
Designed marketing creatives and digital assets for 30+ clients, ensuring brand consistency and visual impact. Developed websites, e-commerce platforms, and landing pages, increasing conversions by 40%. Executed 50+ digital campaigns, boosting brand visibility by 30%. Created user-centric designs using Figma, Sketch, Adobe XD, Photoshop, and Illustrator. Collaborated with developers to ensure seamless design-to-development implementation. Delivered projects with a 98% on-time completion rate, improving engagement by 35%.
Assistant Manager at Career Point Limited (Media & Marketing)
January 1, 2018 - January 1, 2020
Designed marketing and educational content for workshops, seminars, and coaching programs. Executed branding and marketing campaigns, improving audience engagement. Collaborated with subject matter experts to create instructional graphics and videos. Managed end-to-end design production ensuring high-quality output. Launched an eLearning platform, increasing enrollments by 20%. Reduced revision cycles by 80% through process optimization.
Senior Visual Designer at V-Soft Consulting
April 1, 2025 - Present
Collaborated with marketing, SEO, and sales teams to deliver conversion-focused design solutions. Designed landing pages, pitch decks, and campaign creatives aligned with business objectives. Improved performance through data-informed design decisions and usability enhancements. Developed and maintained reusable design systems and components.
Visual Designer | UX & Conversion Design at Smart Working
January 1, 2024 - January 1, 2025
Coordinated and guided distributed design teams across regions, ensuring consistency and on-time delivery. Led design execution for gaming events, landing pages, and promotional campaigns. Managed end-to-end delivery of sales decks, event creatives, and marketing collateral. Ensured seamless collaboration between designers, stakeholders, and cross-functional teams. Delivered multimedia assets aligned with brand strategy and campaign goals.
Visual Designer | UX & Team Coordination at NascentEdge
January 1, 2023 - January 1, 2024
Led a cross-functional team of 8 (designers, developers, content writers) to deliver end-to-end client projects. Managed 30+ projects, ensuring quality, timelines, and alignment with business objectives. Mentored designers and interns, improving team capability, output quality, and design consistency. Delivered sales pitch decks, campaigns, and digital experiences for diverse clients. Streamlined workflows and improved efficiency through structured processes and reusable assets. Collaborated with stakeholders to define requirements and drive impactful design solutions.
Senior Web Graphic Designer | UX Lead (Team Lead) at Sociel-It
January 1, 2020 - January 1, 2023
Design leadership across UX and visual design, driving brand-consistent experiences and scalable design systems. Led cross-functional teams, defined requirements, and delivered end-to-end digital campaigns and assets for clients.
Assistant Manager – Media & Marketing | Creative Lead at Career Point Limited
January 1, 2018 - January 1, 2020
Led creative production for marketing campaigns, branding initiatives, and educational content. Launched an eLearning platform, increasing enrollments by 20%. Improved team efficiency by 80% through workflow optimization.

Education

B.Tech in Computer Science Engineering at University College of Engineering, RTU Kota
January 1, 2013 - January 1, 2016
Diploma in Information Technology at Board of Technical Education, Jodhpur
January 1, 2010 - January 1, 2013
Sr Secondary in Commerce at St. Joseph Sr. Sec. School
January 1, 2008 - January 1, 2009
Secondary in Commerce at St. Joseph Sr. Sec. School
January 1, 2007 - January 1, 2008
B.Tech (CSE) at University College of Engineering, RTU (KOTA)
January 1, 2013 - January 1, 2016
Diploma (IT) at Board of Technical Education Rajasthan
January 1, 2010 - January 1, 2013
Sr. Secondary at St. Joseph Sr. Sec. School, Kota
January 1, 2009 - January 1, 2010
Secondary at St. Joseph Sr. Sec. School, Kota
January 1, 2006 - January 1, 2007

Qualifications

Figma UI/UX Design Advanced
January 1, 2023 - March 25, 2026
Google Web Designer Certification
January 1, 2023 - March 25, 2026
Graphic Design Masterclass
January 1, 2021 - March 25, 2026
Landing Page Domination
January 1, 2021 - March 25, 2026
Web Designing Certification
January 1, 2015 - March 25, 2026
Graphic Designing Certification
January 1, 2012 - March 25, 2026
Figma UI UX Design Advanced
January 1, 2023 - April 17, 2026
Google Web Designer
January 1, 2023 - April 17, 2026
Graphic Design Masterclass
January 1, 2021 - April 17, 2026
Landing Page Domination IMPACT XL
January 1, 2021 - April 17, 2026
Web Designing L'Avenir WebTech
January 1, 2015 - April 17, 2026

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Education, Other