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Hi, I'm Shivani Khurana, a passionate Content Strategist with over 3 years of experience in B2B tech, digital marketing, and education sectors. I specialize in creating SEO-optimized content, brand messaging, and managing content lifecycles to boost engagement and drive results. I also bring a unique edge to my work with expressive voiceovers that help maintain brand tone consistency across social media and promotional content. I thrive in fast-paced environments where I can collaborate with teams to brainstorm and execute compelling campaigns. Whether it’s crafting detailed SOPs for students aspiring to study abroad or strategizing content for digital platforms, I am committed to delivering high-quality, tailored storytelling that resonates with audiences and achieves business goals.…Hi, I'm Shivani Khurana, a passionate Content Strategist with over 3 years of experience in B2B tech, digital marketing, and education sectors. I specialize in creating SEO-optimized content, brand messaging, and managing content lifecycles to boost engagement and drive results. I also bring a unique edge to my work with expressive voiceovers that help maintain brand tone consistency across social media and promotional content. I thrive in fast-paced environments where I can collaborate with teams to brainstorm and execute compelling campaigns. Whether it’s crafting detailed SOPs for students aspiring to study abroad or strategizing content for digital platforms, I am committed to delivering high-quality, tailored storytelling that resonates with audiences and achieves business goals.

Shivani Khurana

Writer, Copywriter, Digital Marketer, +4

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Hi, I'm Shivani Khurana, a passionate Content Strategist with over 3 years of experience in B2B tech, digital marketing, and education sectors. I specialize in creating SEO-optimized content, brand messaging, and managing content lifecycles to boost engagement and drive results. I also bring a unique edge to my work with expressive voiceovers that help maintain brand tone consistency across social media and promotional content. I thrive in fast-paced environments where I can collaborate with teams to brainstorm and execute compelling campaigns. Whether it’s crafting detailed SOPs for students aspiring to study abroad or strategizing content for digital platforms, I am committed to delivering high-quality, tailored storytelling that resonates with audiences and achieves business goals.…Hi, I'm Shivani Khurana, a passionate Content Strategist with over 3 years of experience in B2B tech, digital marketing, and education sectors. I specialize in creating SEO-optimized content, brand messaging, and managing content lifecycles to boost engagement and drive results. I also bring a unique edge to my work with expressive voiceovers that help maintain brand tone consistency across social media and promotional content. I thrive in fast-paced environments where I can collaborate with teams to brainstorm and execute compelling campaigns. Whether it’s crafting detailed SOPs for students aspiring to study abroad or strategizing content for digital platforms, I am committed to delivering high-quality, tailored storytelling that resonates with audiences and achieves business goals.

Available to hire

Hi, I’m Shivani Khurana, a passionate Content Strategist with over 3 years of experience in B2B tech, digital marketing, and education sectors. I specialize in creating SEO-optimized content, brand messaging, and managing content lifecycles to boost engagement and drive results. I also bring a unique edge to my work with expressive voiceovers that help maintain brand tone consistency across social media and promotional content.

I thrive in fast-paced environments where I can collaborate with teams to brainstorm and execute compelling campaigns. Whether it’s crafting detailed SOPs for students aspiring to study abroad or strategizing content for digital platforms, I am committed to delivering high-quality, tailored storytelling that resonates with audiences and achieves business goals.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Beginner

Language

English

Advanced

Hindi

Fluent

Work Experience

Freelance Editor at Pepper Content

May 1, 2023 - Present

Independently edited over 550 articles across SaaS, travel, finance, insurance, and lifestyle industries. Focused on attention to detail, engagement strategy, and product positioning. Provided feedback to optimize tone and brand communication, led innovative AI-powered tools, and improved editing turnaround time by 25% within 3 months. Managed more than 5 projects per month under tight deadlines with a focus on SEO compliance and best practices.

Web Content Writer (Digital Marketing) at Qogent Solutions Pvt Ltd

April 30, 2025 - July 17, 2025

Led content planning, aligning brand guidelines through SEO-optimized blogs and website copy, resulting in an increase of 1000+ monthly organic visits within 3 months. Facilitated internal communications to brainstorm advertising campaigns and website content, achieving over 10 keywords on Google's first page within a quarter. Created compelling social media and video marketing collateral that boosted engagement and sales by 15% in a quarter. Provided promotional voiceovers to maintain brand tone consistency.

Editor (Consultant) at Yocket

January 31, 2024 - July 17, 2025

Edited over 750 study-abroad documents including SOPs, LORs, and resumes within 3 months, working with cross-functional teams to ideate learning and development initiatives. Provided 1:1 coaching to students for their narratives, enhancing the acceptance rate at Tier 1 universities by 20% while improving turnaround time.

Senior Content Writer at Content Euphoria

November 30, 2023 - July 17, 2025

Delivered over 300 SOPs spanning 10+ countries over 15 months, mentoring students and boosting client retention through tailored storytelling techniques to improve acceptance rates at Tier 1 universities.

Senior Content Writer at Immiwrites Services

October 31, 2023 - July 17, 2025

Produced SOPs for Canada and Australia with a tailored academic tone ensuring 98% personalization score for internal content governance audits.

SOP Writer at Lawgical India

April 30, 2023 - July 17, 2025

Authored 200+ study-abroad documents for 10+ countries by proactively aligning content with embassy guidelines and collaborating with multiple teams to maintain quality and engagement.

SOP Writer at Contentholic

December 31, 2022 - July 17, 2025

Crafted narrative-driven SOPs with advanced academic tone for prestigious institutions such as Harvard, Stanford, and IIMs, targeting admissions across 5+ countries.

Content Writer at MyFitSoul Technologies Pvt Ltd

October 31, 2024 - July 17, 2025

Created academic SOPs tailored for UK, Canada, USA, and Australia, adhering strictly to university guidelines and maintaining 100% formatting compliance and structure standards.

Freelance Content Writer at Trip101 (Singapore)

September 30, 2022 - July 17, 2025

Authored over 10 detailed travel blogs for global destinations, ranking for long-tail keywords and following editorial calendars, brand style, and international publishing standards.

Freelance Content Writer at DigisofTech Pvt Ltd

February 29, 2024 - July 17, 2025

Created SEO-compliant, conversion-focused web copy for fashion, marketing, and wellness domains across 70+ assignments, retaining brand insights and client briefs.