I'm a digital marketer and web developer with 6.5+ years of experience helping brands grow online. I specialize in performance marketing, social media, lead generation, and email campaigns, using data-driven insights to optimize campaigns and improve ROI. I collaborate well with cross-functional teams and enjoy turning creative ideas into measurable results. I'm proficient with tools like Google Analytics, Google Ads, and social platforms, and I thrive in fast-paced environments where clear communication and hands-on problem solving drive success.

Subhankar Mal

I'm a digital marketer and web developer with 6.5+ years of experience helping brands grow online. I specialize in performance marketing, social media, lead generation, and email campaigns, using data-driven insights to optimize campaigns and improve ROI. I collaborate well with cross-functional teams and enjoy turning creative ideas into measurable results. I'm proficient with tools like Google Analytics, Google Ads, and social platforms, and I thrive in fast-paced environments where clear communication and hands-on problem solving drive success.

Available to hire

I’m a digital marketer and web developer with 6.5+ years of experience helping brands grow online. I specialize in performance marketing, social media, lead generation, and email campaigns, using data-driven insights to optimize campaigns and improve ROI. I collaborate well with cross-functional teams and enjoy turning creative ideas into measurable results.

I’m proficient with tools like Google Analytics, Google Ads, and social platforms, and I thrive in fast-paced environments where clear communication and hands-on problem solving drive success.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

English
Advanced

Work Experience

Digital Marketing Engineer at Cystems Logic
January 1, 2024 - Present
Developed and implemented advanced digital marketing strategies to optimize online presence and drive lead generation. Used engineering principles to analyze marketing data, identify trends, and improve campaign performance.
Digital Marketing Strategist at DigitOS Technologies
January 1, 2023 - January 1, 2025
Increased website traffic by 1100% through the development and execution of a strategic content marketing plan. Managed PPC campaigns, resulting in a 20% rise in qualified leads. Boosted SEO rankings through comprehensive website optimization and targeted strategies.
Digital Marketing Strategist at MBBS WALA
January 1, 2021 - January 1, 2023
Responsible for developing and managing the overall digital marketing strategy. Optimized website search engine rankings through keyword research, on-page optimization, and strategic link building. Managed and optimized PPC campaigns on platforms including Google Ads and Facebook Ads.
Digital Marketing Executive at Goofy Tails
January 1, 2019 - January 1, 2021
Directed and implemented traffic growth strategies encompassing SEO, content distribution, email marketing, and trackbacks. Developed solution-based execution plans to achieve business goals, informed by Google Analytics data and internal reporting. Directed traffic growth for all social media channels and managed post-creative planning.
Customer Care Associate at Shopper Stops
January 1, 2016 - January 1, 2018
Ensure maximum conversion of walk-ins by actively engaging and assisting each customer, understanding their needs, and effectively closing sales. Maintained visual merchandising standards, ensuring proper ironing, pilin g, and color blocking as per VM norms.
Digital Marketing Engineer at Systems Logic
January 1, 2024 - Present
Developed and implemented advanced digital marketing strategies to optimize online presence and drive lead generation. Utilized engineering principles to analyze marketing data, identify trends, and improve campaign performance.
Digital Marketing Strategist at Digos Technologies
January 1, 2023 - January 1, 2025
Increased website traffic by 1100% through the development and execution of a strategic content marketing plan. Managed PPC campaigns, resulting in a 20% rise in qualified leads. Boosted SEO rankings through comprehensive optimization and targeted strategies.
Digital Marketing Engineer at Healthcare Logic
April 1, 2024 - Present
Responsible for designing and implementing online marketing strategies, driving SEO improvements, content strategy, and data-driven campaigns to increase traffic, leads, and brand presence. Proficient with Google Analytics, AdWords, and social platforms; collaborates with cross-functional teams.
Digital Marketing Manager at Digitos
June 1, 2023 - June 1, 2024
Led digital marketing initiatives across channels, shaping strategies to grow traffic, lead generation, and brand visibility.
Digital Marketing Manager at MBBSWALA
August 1, 2021 - February 1, 2023
Managed digital marketing campaigns and programs, optimizing performance across channels.
Digital Marketing Specialist at Goofy Tails
July 1, 2019 - March 1, 2020
Implemented digital marketing plans, content strategies, and social media campaigns to drive engagement.

Education

MBA in Sales & Marketing at Kalinga University
January 1, 2022 - January 1, 2022
Bachelor of Arts at Delhi University
January 1, 2016 - January 1, 2019
Secondary School at National Institute Open University
January 1, 2009 - January 1, 2014
MBA in Marketing & Sales at Kalinga University
January 1, 2022 - January 1, 2022
Bachelor of Arts at Delhi University
January 1, 2016 - January 1, 2019
Secondary School at National Institute Open University
January 1, 2009 - January 1, 2014
Bachelor of Arts - BA, General Studies at Shri Venkateshwara University (SVU), Gajraula
June 1, 2016 - July 1, 2019
Bachelor of Arts - BA, General Studies at Shri Venkateshwara University (SVU), Gajraula
June 1, 2016 - July 1, 2019
Bachelor of Arts - BA, General Studies at Shri Venkateshwara University (SVU), Gajraula
June 1, 2016 - July 1, 2019

Qualifications

Digital Marketing Certified
January 11, 2030 - January 13, 2026
Sales Process Certified
January 11, 2030 - January 13, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Healthcare