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I have worked as an Sr. SEO/GEO Specialist for the last 4 years, managed websites and performed SEO for e-commerce, and marketplace industries from the last 8 years. Lead the SEO strategy that includes A/B testing, website optimization, content strategy, CRO techniques, off-page strategies and technical part of SEO. Experience of working with marketing agencies, individual clients for big projects and international clients. Creating SEO and GEO strategy, managing website performance, leading team, clients & coordinating with developers, writers and other members are my core competencies.…I have worked as an Sr. SEO/GEO Specialist for the last 4 years, managed websites and performed SEO for e-commerce, and marketplace industries from the last 8 years. Lead the SEO strategy that includes A/B testing, website optimization, content strategy, CRO techniques, off-page strategies and technical part of SEO. Experience of working with marketing agencies, individual clients for big projects and international clients. Creating SEO and GEO strategy, managing website performance, leading team, clients & coordinating with developers, writers and other members are my core competencies.

Shweta Sadana

Content Creator, Digital Marketer, SEO Expert, +3

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I have worked as an Sr. SEO/GEO Specialist for the last 4 years, managed websites and performed SEO for e-commerce, and marketplace industries from the last 8 years. Lead the SEO strategy that includes A/B testing, website optimization, content strategy, CRO techniques, off-page strategies and technical part of SEO. Experience of working with marketing agencies, individual clients for big projects and international clients. Creating SEO and GEO strategy, managing website performance, leading team, clients & coordinating with developers, writers and other members are my core competencies.…I have worked as an Sr. SEO/GEO Specialist for the last 4 years, managed websites and performed SEO for e-commerce, and marketplace industries from the last 8 years. Lead the SEO strategy that includes A/B testing, website optimization, content strategy, CRO techniques, off-page strategies and technical part of SEO. Experience of working with marketing agencies, individual clients for big projects and international clients. Creating SEO and GEO strategy, managing website performance, leading team, clients & coordinating with developers, writers and other members are my core competencies.

Available to hire

I have worked as an Sr. SEO/GEO Specialist for the last 4 years,
managed websites and performed SEO for e-commerce, and
marketplace industries from the last 8 years. Lead the SEO strategy
that includes A/B testing, website optimization, content strategy, CRO techniques, off-page strategies and technical part of SEO. Experience of working with marketing agencies, individual clients for big projects and international clients. Creating SEO and GEO strategy, managing website performance, leading team, clients & coordinating with developers, writers and other members are my core competencies.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

SEO and GEO Specialist at XpertPatient

May 1, 2025 - November 12, 2025

Led Keyword Research, Website Audit and Competitor Analysis; Optimized Landing Pages and existing content; Created and implemented SEO & GEO strategies; Website maintenance; CRO techniques and content updates; Technical SEO focus including Core Web Vitals, site speed, indexing, and broken links; Developed content strategies for new and existing content; Analyzed performance and delivered results to client.

SEO Specialist at Calimero Pizza

January 1, 2025 - January 1, 2025

Keyword Research; Competitor Analysis & Website Audit; Led campaign independently; Created and optimized new and existing landing pages; Local SEO and GEO strategy; Implemented SEO strategies; Website and content management; Technical SEO – Core Web Vitals, site speed, indexing; Tools familiarity including Semrush, Ahref, Moz, Ubersuggest, Screaming Frog; GBP setup and optimization.

SEO & GEO Campaign Manager at Pure Air Organics

January 1, 2025 - January 1, 2025

Created and managed SEO and GEO campaigns; Developed Technical SEO strategy focusing on Core Web Vitals, site speed and indexing; Content strategy development for product copies, blogs, and FAQs; CRO techniques and UX improvements; Website maintenance and content updates; Google Analytics data analysis and client reporting.

Performance Marketing Specialist at Alpha Door

March 1, 2025 - March 1, 2025

Keyword Research; Competitor analysis and Website Audit; Landing page and content optimization; Website and content management; Implemented SEO strategies; Worked on Google Ads and GEO/SEO strategies; Created and optimized Google Business Profile (GBP) including management of verification, reviews, posts and ads; Technical SEO – Core Web Vitals, site speed, indexing; CRO, UX/UI, A/B testing and CTR; Regular KPI reporting.

Sr. SEO Specialist at KA Healthcare Pvt Ltd

October 1, 2023 - October 1, 2023

In-house projects for Shopify & Storehippo sites; SEO strategies for ecommerce; Improved user experience, engagement rate and site structure; On-page/off-page & technical optimization; Content strategies and briefs for blogs, product copies, FAQs; Team coordination with developers and writers; Local SEO with 10+ GBP profiles.

SEO Specialist at XorLabs

January 31, 2023 - January 31, 2023

Managed SEO & CMS across Wix, WordPress, BigCommerce, Shopify, Squarespace; Technical SEO – schema, sitemap, robots, URL structure; Keyword research, website audit & market analysis; On-page, content and link-building strategies; A/B testing and CRO; Performance analysis using GA, GSC, SEMrush; Client reporting and communication.

SEO Executive / Specialist at Medivisual Healthworld

October 1, 2021 - October 1, 2021

Managed multiple healthcare & skincare ecommerce projects; Keyword research, competitor analysis, website audits; Content creation briefs; On-page, off-page & technical SEO; Landing pages and site structure improvements; Performance reporting and client communication.

Project Analyst – SEO at iMark Infotech Pvt. Ltd.

January 31, 2020 - January 31, 2020

Handled 95+ projects; client queries, reports, coordination with writers and developers; Created SEO strategy, project management, team handling, performance insights, content briefs, and resolving technical issues.

SEO Specialist at Pure Air Organics

January 1, 2025 - January 1, 2025

Created and Managed SEO and GEO Campaigns, Worked on Technical SEO Strategy, Finding Out Content Ideas and Gaps, Worked on CRO techniques, Improved UX-UI and CTR, Optimized Existing Content and Handled Content Strategy, Website Maintenance and Content Updates, Created Content Strategy for Product Copies, Blog & FAQ’s, Worked on Technical SEO – Core Web Vitals, Site Speed, Indexing, Broken Links, Google Analytics Data Analysis, Driving Insights and Strategic Planning, Client Communication and Regular Reporting in Metrics.

SEO Specialist at XorLabs

January 1, 2023 - January 1, 2023

Managed SEO & CMS (Wix, WordPress, BigCommerce, Shopify, Squarespace) for Multiple Projects, Technical SEO – Schema, Sitemap, Robots, URL Structure, Keyword Research, Website Audit & Market Analysis, On-page, Link Building and Content Strategies, Improved Website Structure and Landing Page Experience, A/B Testing, CRO & CTR, Content Optimization for blogs, product pages, FAQ’s, Performance Analysis & Driving Insights - GA, GSC, SEMrush, Reporting and Client Communication/Handling.

Project Analyst – SEO at iMark Infotech Pvt. Ltd.

January 1, 2020 - January 1, 2020

Created SEO Strategy for 95+ projects / websites, Project Management, Client Handling and Team Handling, Driving Insights, Performance Analysis and Reporting, Created Content Briefs for Writers, Resolved Technical Issues, Allocating Task.