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I am a results-driven events professional based in Bucharest, Romania, with over six years of experience delivering high-impact campaigns for FMCG brands, including Coca-Cola. I excel at end-to-end planning, vendor management, and cross-functional collaboration to bring complex live and experiential initiatives to life. Collaborative by nature, I thrive in fast-paced environments, build strong relationships with stakeholders and vendors, and lead multi-disciplinary teams to deliver on time and on budget. I am passionate about crafting memorable brand experiences and driving measurable business results.…I am a results-driven events professional based in Bucharest, Romania, with over six years of experience delivering high-impact campaigns for FMCG brands, including Coca-Cola. I excel at end-to-end planning, vendor management, and cross-functional collaboration to bring complex live and experiential initiatives to life. Collaborative by nature, I thrive in fast-paced environments, build strong relationships with stakeholders and vendors, and lead multi-disciplinary teams to deliver on time and on budget. I am passionate about crafting memorable brand experiences and driving measurable business results.

Sibel Omerali

Project Manager, Creative Producer, Content Producer, +5

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I am a results-driven events professional based in Bucharest, Romania, with over six years of experience delivering high-impact campaigns for FMCG brands, including Coca-Cola. I excel at end-to-end planning, vendor management, and cross-functional collaboration to bring complex live and experiential initiatives to life. Collaborative by nature, I thrive in fast-paced environments, build strong relationships with stakeholders and vendors, and lead multi-disciplinary teams to deliver on time and on budget. I am passionate about crafting memorable brand experiences and driving measurable business results.…I am a results-driven events professional based in Bucharest, Romania, with over six years of experience delivering high-impact campaigns for FMCG brands, including Coca-Cola. I excel at end-to-end planning, vendor management, and cross-functional collaboration to bring complex live and experiential initiatives to life. Collaborative by nature, I thrive in fast-paced environments, build strong relationships with stakeholders and vendors, and lead multi-disciplinary teams to deliver on time and on budget. I am passionate about crafting memorable brand experiences and driving measurable business results.

Available to hire

I am a results-driven events professional based in Bucharest, Romania, with over six years of experience delivering high-impact campaigns for FMCG brands, including Coca-Cola. I excel at end-to-end planning, vendor management, and cross-functional collaboration to bring complex live and experiential initiatives to life.

Collaborative by nature, I thrive in fast-paced environments, build strong relationships with stakeholders and vendors, and lead multi-disciplinary teams to deliver on time and on budget. I am passionate about crafting memorable brand experiences and driving measurable business results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

Romanian, Moldavian, Moldovan

Fluent

English

Fluent

Spanish; Castilian

Beginner

Work Experience

Events Manager at The Coca-Cola Company

May 1, 2023 - December 1, 2025

Led end-to-end strategic planning and seamless execution of 100 offline projects in Coca-Cola’s portfolio: 8 music festivals (for Coca-Cola), small urban events (for Sprite), experiential brand activations (for Fanta – Haunted House in 2023 and 2024), Running & Sports competitions (for Dornа – local water brand), Schweppes social parties, Coca-Cola-owned & internal events & EU/RO 2024 campaign in Romania. Negotiated contracts for Coca-Cola at the biggest 3 music festivals in Romania and major events contracts with media and partners. Optimized budget allocation and financial performance across €2M+ event marketing investments.

Account Manager at Highlite Agency – Bucharest

June 1, 2022 - April 1, 2023

Delivered comprehensive client relationship management across integrated marketing campaigns: point-of-sale activations, events & full-year experiential marketing campaigns. Maintained accurate financial records to drive profit for the agency. Collaborated with vendors and field teams to monitor project implementation in a high-pressure event environment. Key achievements included building strategic stakeholder relationships with high-value clients such as Pernod Ricard’s portfolio, Romanian Commercial Bank, and Global Logic, serving as primary account liaison and trusted advisor. Developed and produced on-site activation materials and budgets. Managed the end-to-end delivery of complex projects from brief to on-site execution.

Marketing Lead at SOLO – Bucharest

August 1, 2021 - July 1, 2022

Led go-to-market campaigns across press, digital advertising and community engagement. Built and managed content for press releases, social media, and marketing assets. Directed offline and online brand activation across multiple platforms and forged partnerships to maximize reach and impact.

Marketing Specialist at Coca-Cola Hellenic – Bucharest

November 1, 2017 - August 1, 2021

Started as an Intern and progressed to Events & Trade Marketing Coordinator. Managed go-to-market activations, event materials, budgets, and cross-functional coordination with agencies and field teams to ensure successful on-site delivery of campaigns.

Account Manager at Highlite Agency

June 1, 2022 - April 1, 2023

Delivered comprehensive client relationship management across integrated marketing campaigns; maintained accurate financial records; collaborated with vendors and field teams to ensure projects met timelines and budgets; supported campaign implementation and post-campaign reporting.

Marketing Lead at SO LO

August 1, 2021 - July 1, 2022

Led go-to-market strategy across press, digital, and community engagement channels; developed on-brand activation plans and content for multi-channel campaigns; managed relationships with influencers and partners to maximize reach and engagement.

Social Media Specialist at Coca-Cola Hellenic

November 1, 2017 - August 1, 2021

Coordinated internal sampling and trade marketing activities; supported event execution and on-site coordination; contributed to social and digital content planning and delivery; participated in festival activations and brand experiences.