Hi, I’m Sidrah Khatoon, a seasoned Visual Designer with a passion for contributing to dynamic teams. I bring over 8 years of experience in visual design, design systems, and brand development. I’m eager to explore opportunities where I can help brands transform and scale, collaborate across disciplines, and deliver accessible, high-quality visuals that resonate with diverse audiences. I thrive in cross-functional environments and enjoy turning complex ideas into elegant, user-centered design.

Sidrah Khatoon

Hi, I’m Sidrah Khatoon, a seasoned Visual Designer with a passion for contributing to dynamic teams. I bring over 8 years of experience in visual design, design systems, and brand development. I’m eager to explore opportunities where I can help brands transform and scale, collaborate across disciplines, and deliver accessible, high-quality visuals that resonate with diverse audiences. I thrive in cross-functional environments and enjoy turning complex ideas into elegant, user-centered design.

Available to hire

Hi, I’m Sidrah Khatoon, a seasoned Visual Designer with a passion for contributing to dynamic teams. I bring over 8 years of experience in visual design, design systems, and brand development.

I’m eager to explore opportunities where I can help brands transform and scale, collaborate across disciplines, and deliver accessible, high-quality visuals that resonate with diverse audiences. I thrive in cross-functional environments and enjoy turning complex ideas into elegant, user-centered design.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent

Work Experience

Educational Production Specialist at TVO (TV Ontario)
May 1, 2017 - September 1, 2018
Developed layout and format for digital and print course materials, for effective student engagement in the 21st century.
Digital Communications Specialist at The Future Skills Centre
May 1, 2019 - April 1, 2022
Coordinated and executed the day-to-day marketing and public relations initiatives for FSC.
Senior Visual Designer at Plooto (Contract)
May 1, 2022 - September 1, 2024
Ensuring the highest quality of design assets, maintaining consistent messaging and brand identity across web, app, email, and paid media channels. Evolving the brand’s design system including the photo library, animations, social media templates, icons, supporting elements, email and landing pages.
Brand Designer at Planful (Contract)
September 1, 2024 - October 1, 2025
Collaborate closely with the marketing team to craft impactful organic and paid campaigns, bringing creative consistency across channels while supporting demand generation initiatives.
Brand Designer at Planful (Contract)
July 1, 2025 - October 1, 2025
Collaborated with marketing to craft impactful organic and paid campaigns, ensuring creative consistency across channels and supporting demand-generation initiatives.

Education

Masters of Education at University of Toronto
May 1, 2017 - September 1, 2018
Bachelor of Arts in Creative Industries at Toronto Metropolitan University
May 1, 2017 - November 1, 2019
Master of Education at University of Toronto
May 1, 2017 - September 1, 2018
Bachelor of Arts in Creative Industries at Toronto Metropolitan University
January 11, 2030 - December 11, 2025
Master of Education at University of Toronto
May 1, 2017 - September 1, 2018
Bachelor of Arts in Creative Industries at Toronto Metropolitan University
May 1, 2017 - November 1, 2019

Qualifications

Add your qualifications or awards here.

Industry Experience

Education, Media & Entertainment, Professional Services, Software & Internet, Government, Financial Services, Other