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My name is Sila. I’m a creative and strategic social media specialist with over 5.5 years of experience in content creation, creative direction, and social media marketing. I’m adept at driving engagement, brand awareness, and digital growth through innovative content strategies, and I bring strong communication, adaptability, and teamwork to every project. I’m passionate about turning ideas into measurable results. I thrive in collaborative environments and have a proven track record in planning and executing campaigns for internal and external brands while staying aligned with brand guidelines and campaign objectives.…My name is Sila. I’m a creative and strategic social media specialist with over 5.5 years of experience in content creation, creative direction, and social media marketing. I’m adept at driving engagement, brand awareness, and digital growth through innovative content strategies, and I bring strong communication, adaptability, and teamwork to every project. I’m passionate about turning ideas into measurable results. I thrive in collaborative environments and have a proven track record in planning and executing campaigns for internal and external brands while staying aligned with brand guidelines and campaign objectives.

Sila Salma Salsabila

Creative Director, Social Media Manager, Content Creator, +4

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My name is Sila. I’m a creative and strategic social media specialist with over 5.5 years of experience in content creation, creative direction, and social media marketing. I’m adept at driving engagement, brand awareness, and digital growth through innovative content strategies, and I bring strong communication, adaptability, and teamwork to every project. I’m passionate about turning ideas into measurable results. I thrive in collaborative environments and have a proven track record in planning and executing campaigns for internal and external brands while staying aligned with brand guidelines and campaign objectives.…My name is Sila. I’m a creative and strategic social media specialist with over 5.5 years of experience in content creation, creative direction, and social media marketing. I’m adept at driving engagement, brand awareness, and digital growth through innovative content strategies, and I bring strong communication, adaptability, and teamwork to every project. I’m passionate about turning ideas into measurable results. I thrive in collaborative environments and have a proven track record in planning and executing campaigns for internal and external brands while staying aligned with brand guidelines and campaign objectives.

Available to hire

My name is Sila. I’m a creative and strategic social media specialist with over 5.5 years of experience in content creation, creative direction, and social media marketing. I’m adept at driving engagement, brand awareness, and digital growth through innovative content strategies, and I bring strong communication, adaptability, and teamwork to every project.

I’m passionate about turning ideas into measurable results. I thrive in collaborative environments and have a proven track record in planning and executing campaigns for internal and external brands while staying aligned with brand guidelines and campaign objectives.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Indonesian

Fluent

English

Advanced

Work Experience

Creative Director & Sr. Social Media Specialist at PT. YesDok Indonesia

January 1, 2023 - Present

Act as Creative Director for every project, overseeing and planning the entire creative process from initial concept development through pre-production, shooting, and final content delivery for internal campaigns and external brand collaborations. Lead the creative production team and social media content; manage full production lifecycle for campaigns with internal and external brand partners; conceptualize and edit video content for internal projects and external brand campaigns; oversee social media marketing on Instagram, Facebook, and TikTok; coordinate a social media calendar and documentation; generate monthly engagement reports. Responsible for on-set and post-production coordination and ensuring alignment with brand guidelines.

Social Media Specialist at Aloomind Bandung

January 1, 2022 - December 31, 2022

Create a social media calendar to plan content (materials, references, captions); develop content for feeds, Reels, and Stories across Instagram, TikTok, and Facebook; design and produce flyers and posters; edit videos and create motion graphics for internal campaigns; manage social media channels and engage with audiences.

Content Creator at Aim e Clothing, Bandung

January 1, 2021 - December 31, 2021

Create content for feeds, Reels, and Stories on Instagram and TikTok; design content materials such as flyers, posters, and ads; edit videos and produce motion graphic videos to support marketing campaigns.

Content Creator at CV. Digisky Naga Utama, Surakarta

January 1, 2020 - December 31, 2020

Create content for feeds, Reels, and Stories on Instagram; design costumes and ID cards for staff; craft posters and ads to support branding and promotions.

Line Producer at Telkom University Short Movie Project

January 1, 2023 - Present

Line Producer for a Telkom University student short movie project; responsible for coordinating pre-production through post-production, budgeting, scheduling, and on-set logistics; contributed to behind-the-scenes footage.

Social Media Specialist at Aloomni.id

January 1, 2022 - Present

Managed social media content calendars, produced content, wrote captions, and tracked engagement across platforms.

Content Creator at Aim Clothing

January 1, 2021 - Present

Created content for feeds and reels, designed flyers and ads, edited video and motion graphics.

Content Creator at CV. Digisky Naga Utama

January 1, 2020 - Present

Created social media calendar, content for feeds/reels/stories; designed costumes and ID cards for staff; produced posters and flyers.