Hi, I'm William Simana, a Berlin-based performance marketing and digital marketing specialist with 3.5+ years of experience building data-driven marketing programs within GDPR-compliant, results-focused teams. I combine rigorous foundations in data strategy with native French market fluency and bilingual FR/EN content localization to drive inclusive marketing and cultural localization. I'm passionate about scalable, ethical audience engagement and continuous improvement through experimentation and analytics.

William Simana

Hi, I'm William Simana, a Berlin-based performance marketing and digital marketing specialist with 3.5+ years of experience building data-driven marketing programs within GDPR-compliant, results-focused teams. I combine rigorous foundations in data strategy with native French market fluency and bilingual FR/EN content localization to drive inclusive marketing and cultural localization. I'm passionate about scalable, ethical audience engagement and continuous improvement through experimentation and analytics.

Available to hire

Hi, I’m William Simana, a Berlin-based performance marketing and digital marketing specialist with 3.5+ years of experience building data-driven marketing programs within GDPR-compliant, results-focused teams. I combine rigorous foundations in data strategy with native French market fluency and bilingual FR/EN content localization to drive inclusive marketing and cultural localization.

I’m passionate about scalable, ethical audience engagement and continuous improvement through experimentation and analytics.

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Experience Level

Expert
Intermediate
Intermediate
Beginner
Beginner

Language

French
Fluent
English
Advanced
German
Beginner

Work Experience

Performance Marketing Consultant at Get Your Guide
August 1, 2025 - October 31, 2025
Lead full-funnel performance marketing across paid social, search and display; developed Meta Ads strategy and retargeting frameworks; managed budgets; performed CRO insights and landing page optimization; scaled Instagram engagement and localization for international legal markets.
Social Media Consultant at Banks Avocats
November 2, 2024 - January 2, 2025
Paid social: full-funnel Meta strategy; multilingual content localization; social media management, engagement tracking, and performance optimization.
Marketing Consultant at Sulpont / Gnocca / Laughing Productions
August 1, 2023 - September 30, 2024
Comprehensive SWOT/PESTLE analysis; integrated Google Search, Display and Meta campaigns for diverse B2B/B2C portfolios; automated CRM segmentation for CLV uplift; lifecycle marketing and cross-channel orchestration; multilingual creative and data-driven optimization.
International Customers Specialist at N26 Bank
March 1, 2019 - August 31, 2019
Operations: Resolved FR-market inquiries via phone/chat; prioritized resolution speed; data handling in GDPR-compliant, banking protocols.

Education

Law Bachelor at University of French Guiana
January 1, 2016 - January 1, 2019

Qualifications

Meta Ads Expert
January 11, 2030 - March 3, 2026
Google Ads
January 11, 2030 - March 3, 2026
Full-Funnel Architecture
January 11, 2030 - March 3, 2026

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Travel & Hospitality