Hi, I’m Sharae Hines, a senior CMF and product development and design leader driving global material innovation across hard and soft goods. I excel at turning design intent into production-ready solutions, building scalable systems, and aligning development with margin targets and brand elevation. I have over a decade of experience creating and designing brand appropriate prints for soft goods and hard goods across apparel, accessories, and home textiles. To combination of creating production ready prints and developing them from end to end makes me a great source for any project.

Sharae Hines

Hi, I’m Sharae Hines, a senior CMF and product development and design leader driving global material innovation across hard and soft goods. I excel at turning design intent into production-ready solutions, building scalable systems, and aligning development with margin targets and brand elevation. I have over a decade of experience creating and designing brand appropriate prints for soft goods and hard goods across apparel, accessories, and home textiles. To combination of creating production ready prints and developing them from end to end makes me a great source for any project.

Available to hire

Hi, I’m Sharae Hines, a senior CMF and product development and design leader driving global material innovation across hard and soft goods. I excel at turning design intent into production-ready solutions, building scalable systems, and aligning development with margin targets and brand elevation.

I have over a decade of experience creating and designing brand appropriate prints for soft goods and hard goods across apparel, accessories, and home textiles.

To combination of creating production ready prints and developing them from end to end makes me a great source for any project.

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Language

English
Fluent

Work Experience

Senior Manager, CMF Development at Stanley 1913
January 1, 2025 - Present
Lead global CMF strategy across complex, multi-million-dollar portfolios, aligning innovation with commercialization milestones and cost targets. Manage and mentor four developers while implementing scalable SOPs and approval systems that improve speed and clarity. Oversee advanced finishes and global factory execution across Asia and North America to ensure production readiness.
Senior Product Developer / Programs Lead at Stanley 1913
January 1, 2024 - January 1, 2025
Directed seasonal CMF calendars across hard and soft goods categories, ensuring GTM alignment and commercialization readiness. Spearheaded material and coating innovation while balancing design intent with manufacturability and margin goals. Strengthened global vendor communication and reduced development iterations through structured review processes.
Product Developer at Stanley 1913
January 1, 2022 - January 1, 2024
Managed end-to-end color, print, and finish execution from concept through bulk production. Maintained lab dip standards and testing protocols to ensure regulatory compliance and color accuracy across factories. Partnered cross-functionally to balance aesthetic vision with cost, feasibility, and supply chain constraints.
Associate Print Designer at Nordstrom
January 1, 2021 - January 1, 2022
Designed original prints across non-apparel private label categories while supporting seasonal storytelling strategy. Managed strike-offs and vendor approvals to ensure production feasibility and color integrity. Partnered with Product Development and Sourcing to align creative execution with margin expectations.
Designer & Product Developer at Soft Surroundings
January 1, 2020 - January 1, 2021
Led seasonal textile, bag, and accessory development programs with direct mill collaboration on custom yardage. Developed engineered and repeat prints while balancing aesthetic innovation and cost structure. Managed sampling, trim approvals, and performance testing to support commercialization.
Associate / Assistant Textile Designer at Belk
January 1, 2017 - January 1, 2020
Created production-ready textile repeats and colorways across apparel categories. Prepared detailed tech packs and vendor documentation for accurate global manufacturing execution. Supported seasonal concept development, trend research, and strike-off reviews.

Education

Master’s Degree in Fashion Merchandising & Retail Management at LIM College
January 11, 2030 - April 24, 2026
Bachelor’s Degree in Fashion & Textile Design at North Carolina State University
August 1, 2013 - May 18, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Retail, Professional Services, Other